Agency Manager
Your Role: Agency Manager
As an Agency Manager, you’ll be the driving force behind Global’s audio revenue growth across your patch of media agencies (Audio, DAX and Podcast). Your role is outward-facing, focused on building meaningful agency relationships, uncovering new opportunities, and delivering client-led, commercially effective solutions.
You’ll bring strategic thinking, energy and insight to every conversation — helping agencies navigate the evolving audio landscape across spot airtime, digital audio, podcasts and partnerships. You’ll work closely with specialist teams and internal collaborators, while growing a strong network as the face of Global on your patch.
As an Agency Manager at Global, you will:
Key Responsibilities
Revenue & Growth
- Deliver sustainable revenue growth from across your agency portfolio, covering both linear and digital audio.
- Understand the shift towards digital audio and how you can influence growth in those areas
- Identify new opportunities by aligning Global’s audio products to client strategies and marketing objectives.
- Through commercial acumen and analysis understand your agencies revenue performance metrics
- Support Senior Agency Partner on commercial strategy, account development and campaign optimisation.
Agency Relationships
- Build strong, trusted relationships with key investment & planning contacts across your agency patch.
- Influence media planning decisions and become a consultative partner for audio expertise.
- Lead agency inspiration sessions to showcase Global’s portfolio, innovations and new opportunities.
Insight & Innovation
- Champion audio by sharing insight, performance data, and case studies to inspire investment.
- Collaborate with internal teams to develop insight-led responses to brief and new revenue initiatives.
Collaboration & Delivery
- Work closely with specialists across planning, digital, creative and operations to deliver outstanding client campaigns.
- Ensure effective campaign delivery and ongoing optimisation to drive repeat business.
- Support coach and mentor Activation/Media Execs guiding them through their progression and development
- Work closely with your OOH colleague to ensure we are maximizing opportunities across both revenue streams
Forecasting & Pipeline
- Maintain a clear and accurate pipeline via Salesforce — forecasting performance by week and month and identifying trends.
- Have a clearly defined and workable business plan for your portfolio
- Be accountable for revenue targets and performance metrics across your agency patch.
What You'll Love About This Role
Think Big: Respond to client briefs using the full scale of Global
Own It: Take responsibility for projects, becoming a trusted lead for agencies and internal teams.
Keep it Simple: Bring clarity to complex projects through strong organisation, problem-solving and communication.
Better Together: Be part of a collaborative, creative team that supports one another and celebrates success.
What Success Looks Like
In your first months, you'll have:
- Built your network - A high-impact, client-facing role where you can shape strategy and drive revenue growth across a diverse audio portfolio.
- Be Part of a Supportive Team - Part of a supportive, high-performing team — with access to market-leading data, insight and creative expertise.
- Grow Your Expertise – Representing Global’s exciting and ever evolving offering you’ll become a go-to expert on all things audio, from radio to podcasts and digital.
What You Will Need
The ideal candidate will be proactive and willing to develop and implement innovative solutions, capable of the following:
- A passion for audio and media, with knowledge of the evolving digital and agency landscape.
- Strong communication and presentation skills — confident, credible and persuasive.
- Knowledge of all Global platforms both traditional and digital
- Proven ability in successfully delivering agency revenue targets
- Thorough understanding of the key challenges we face commercially and how we may overcome these
- Ownership and development of new product launches and initiatives
- Be a team player
- Ability to work and successfully adapt to a fast-paced, ever changing environment
Top Skills
What We Do
The UK and Europe’s largest Radio & Outdoor company, Global is home to respected, national market-leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Heart, Capital, LBC, Capital XTRA, Capital Dance, Classic FM, Smooth, Radio X and Gold.
Global Player allows listeners to enjoy all of Global’s radio brands, award-winning podcasts, and expertly curated playlists, in one place in app, on web and on smart speakers.
Global is also one of the leading Outdoor companies in both the UK & Europe, with over 253,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports including Gatwick, the UK’s largest portfolio of roadside posters and premium digital screens in prime locations, as well as the UK’s largest network of buses including all major cities.
On-air, on Global Player and with our outdoor platforms combined, Global reaches 51 million individuals across the UK every week, including 26.3 million on the radio alone.
