Agency Development Manager

Posted Yesterday
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Richmond, VA, USA
In-Office
100K-150K Annually
Senior level
Insurance
The Role
Leads agency development for a wholesale insurance brokerage by recruiting and appointing retail agencies, converting prospects, onboarding agents, monitoring production, improving underperformance, and growing existing accounts. Builds sales processes, CRM reporting, call cadences, and performance scorecards while partnering with underwriting, marketing, and business development. Travels to agencies and industry events, supports cross-selling, and helps develop the sales team.
Summary Generated by Built In

Are you a phone-first sales leader who loves turning conversations into lasting agency partnerships? Join Kinsale Insurance, a leading excess and surplus (E&S) lines carrier headquartered in Richmond, VA. Through Aspera, our in-house wholesale brokerage, we work directly with retail agents on both personal and commercial lines and place business with Kinsale. We’re known for our high-quality, high-touch approach and innovative, personalized solutions that help clients manage complex risks.

About the Role

As Agency Development Manager at Aspera, you’ll be a hands-on, phone-first sales leader who appoints new retail agencies, grows the production of established ones, and helps build Aspera’s sales team. You’ll shape the sales process from the ground up and help define how Aspera shows up for every agent it works with.

What You’ll Do
  • Identify, recruit, and appoint new retail agencies in Aspera’s target markets and lines of business, setting clear appointment targets.
  • Move prospects from first conversation to signed contract through outbound calling, email follow-up, and conference and expo follow-up, and drive pending contracts to completion.
  • Onboard new agents with a welcome call, first-submission support, and a 30/60/90-day activation plan.
  • Create and design the sales process, call cadences, scorecards, and CRM reporting that drive team performance.
  • Monitor production for every new agency through its first year against the quote-ratio and premium goals set at appointment.
  • Hold quarterly check-in calls with established agencies to review production, quote activity, and growth opportunities, and cross-sell Aspera’s additional products and lines, such as Commercial, to agencies already appointed.
  • Call underperforming agents directly, diagnose the cause, and set written performance plans with specific targets and dates, escalating or reassessing agencies that do not respond.
  • Build relationships by traveling to agencies, staying in touch with performing and underperforming agencies by phone, and attending industry conferences and expos.
  • Work with Marketing on campaigns that re-engage agencies with decreased activity, and partner closely with Kinsale Underwriting, Marketing, and Business Development operations so agents have one consistent experience.
What You Bring
  • Bachelor’s degree and 5+ years of experience in insurance sales, distribution, or agency/broker management.
  • Working knowledge of retail agency operations and business flow from agent to wholesaler to carrier.
  • Familiarity with surplus lines and commercial or personal lines products.
  • Insurance producer license, or the ability to obtain and maintain the required license.
  • Strong communication, coaching, and relationship-building skills, with an entrepreneurial mindset and comfort with phone-first selling.
  • Proficiency with CRM tools and data-driven reporting, plus an aptitude for leveraging AI tools and emerging technologies to enhance productivity.
  • Willingness to travel to agencies and industry events is a plus.
Why You’ll Love Working at Kinsale
  • Competitive Pay & Bonus Opportunities – Rewarding performance and initiative.
  • Comprehensive Benefits – Health, dental, and vision insurance with up to $3,600 (individual) or $7,000 (family) in HSA contributions per year.
  • Work-Life Balance – Generous paid time off including 22 days of PTO and 10 paid company holidays.
  • Career Growth – Clear promotion paths, mentorship, and ongoing professional development.
  • Retirement & Security – Up to 6% matching 401(k) contributions on base salary and bonus, standard life insurance, and disability coverage.
  • Continuous Learning – Annual $3,000 reimbursement for educational training and certifications.
Integrity & Responsibility

Kinsale values strong financial responsibility. A credit check will be conducted as part of the selection process for roles that require sound judgment, trustworthiness, or access to sensitive information.

Ready to Apply?

If you’re motivated, relationship-driven, and ready to build something at Aspera, this is your opportunity to lead agency growth for a top-performing E&S insurer. Join Kinsale Insurance and grow in a company that rewards initiative, collaboration, and excellence.

Apply today and start building your future with us!

Salary Range

$100,000 – $150,000
This posted range is our best estimate; starting salary will be based on experience level. Additionally, the posted range reflects only base salary and does not include annual bonuses, benefits, or reimbursements.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Skills Required

  • Bachelor's degree
  • 5+ years of experience in insurance sales, distribution, or agency/broker management
  • Working knowledge of retail agency operations and business flow from agent to wholesaler to carrier
  • Familiarity with surplus lines and commercial or personal lines products
  • Insurance producer license, or ability to obtain and maintain the required license
  • Strong communication, coaching, and relationship-building skills
  • Entrepreneurial mindset and comfort with phone-first selling
  • Proficiency with CRM tools and data-driven reporting
  • Aptitude for leveraging AI tools and emerging technologies
  • Willingness to travel to agencies and industry events
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The Company
HQ: Richmond, Virginia
654 Employees
Year Founded: 2010

What We Do

Kinsale Insurance is an excess and surplus (E&S) lines insurance company located in Richmond, VA specializing in hard-to-place property, casualty, and specialty risks. Our products are distributed nationwide through appointed surplus lines brokers. We target small-to-midsized accounts and have the flexibility to offer terms for businesses with poor loss histories, high-risk venues, and new or high-hazard operations. Every customer receives high-quality, high-touch customer service and innovative, personalized solutions from us for every account. In each corner of our operation, from underwriting to technology and everything in between, we take ownership of every step of the process by doing as much as possible in-house. Kinsale is focused on creating a team-centered, results-driven work environment that is constantly growing, making progress toward our goals, and reaching new milestones at every checkpoint. Our culture rewards the doers: people who seek new opportunities, take initiative, and challenge the status quo. Our newly constructed building helps improve face-to-face collaboration and allows our employees to work as a team, and we prioritize opportunities to develop those team members and their skillsets. Learn more about Kinsale’s offerings by visiting our website: kinsaleins.com

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