Affiliate Manager

Affiliate Manager

We are searching for an Affiliate Marketing Manager to join our expanding affiliate team in the sports betting & gaming sector on a 12-month fixed term basis.

Betfair is a leading operator in the Spanish market and this role will be a key player to expanding our affiliate network; through building strong partner relationships and making data led decisions. This role provides an opportunity for an experienced and versatile professional to make a big contribution to the growth of our affiliate marketing campaigns.

This role will be part of our hybrid working environment with a blend of time in the office and from home.

What you’ll do:

· Plan and implement team objectives to achieve Affiliate program goals.

· Regularly evaluate the affiliate program’s performance, utilizing data to pinpoint trends and areas for enhancement.

· Proactively recruit new affiliates partnerships, manage budgets, and drive program growth.

· Work closely with management to develop and oversee deal structures to acquire and retain affiliates.

· Forge and maintain strong relationships with Affiliate partners, offering support and resources to optimize their performance.

· Collaborate with various departments to align Affiliate marketing strategies with broader company goals.

· Ensure the program adheres to legal and regulatory standards, maintaining compliance and managing risks.

· Implement continuous improvement practices to enhance program efficiency and effectiveness.

· Conduct regular QBRs with key strategic partners, reviewing all KPIs and aligning strategy with the roadmap for the region.

What you’ll bring:

· 3+ years’ experience in affiliate marketing, digital marketing, or SEO.

· Fluent in English and Spanish, both verbal & written.

· Proficient in Affiliate marketing, covering a broad range of affiliate type (SEO, Paid Search, Social, Content)

· Experienced with data analysis, and budget management.

· Skilled in creating outreach strategies and managing relationships across platforms.

· Experience in developing reward structures and managing contract compliance.

· Understanding of different affiliate marketing models (CPA/CPL etc..)

· Ability to work collaboratively across teams and communicate effectively with collaborators.

· Commitment to ethical promotion and adherence to industry regulations.

· Sports Betting experience preferred, not essential, but a passion for sports/ sports betting category is expected.

· This role requires a proactive approach to growing and optimizing the Affiliate program, ensuring its alignment with our business goals while fostering a positive and productive relationship with Affiliates.