Responsibilities include but aren't limited to
- Lead the affiliate marketing strategy for the MEA region, driving high-quality user acquisition and revenue growth.
- Own the execution of affiliate campaigns, from ideation through implementation and performance analysis.
- Work closely with our Growth Director, Affiliates and other team members in the department
- Identify, recruit, and onboard new affiliates to increase reach and drive user acquisition across the region.
- Build and maintain strong relationships with key affiliate partners, ensuring ongoing performance and growth.
- Collaborate with local teams to ensure regional strategies are tailored to market-specific needs, including local content, offers, and promotional strategies.
- Conduct regular performance reviews and report to senior management on the status of affiliate campaigns.
- Stay ahead of industry trends and innovations in affiliate marketing, constantly iterating and experimenting with new strategies.
- Leverage user and partner insights to refine the affiliate strategy and contribute to product and service improvements.
- Maintain clear communication with affiliates, keeping them updated on offers, brand guidelines, and key promotions.
- Monitor, analyze, and optimize affiliate campaign performance, identifying key trends, areas for improvement, and new growth opportunities.
- Take part in the whole growth experimentation cycle - from ideation through implementation and analysis
- Fulfill the quarterly strategy by owning tactics, campaigns, initiatives, and experiments for the affiliate channel
- Improve acquisition efficiency and maximize the contribution of affiliates as a channel by monitoring and optimizing conversion funnels
- Constantly analyze, experiment, and iterate to improve performance and uncover new opportunities
- Being creative and always thinking about ways to grow and reach our OKRs
- Working closely with other departments to gather insights from our users and partners to suggest improvements
Must haves:
- Bachelor’s degree in a related field
- A growth mindset and data-driven decision-making approach
- 4+ years of experience in growth marketing (with a focus on affiliate marketing)
- Proven track record of managing affiliate program(s)
- Familiarity with and experience managing one or more affiliate marketing platforms like Impact, Partnerize, Rakuten Marketing, Commission Junction, Refersion etc.
- Strong understanding of digital marketing strategy
- Experience in data analysis on different platforms (e.g. Google Analytics, Adjust, Tableau, etc.)
- Strong verbal and written communication skills in English and at least one non-English language from the region
Nice to have:
- Prior experience or familiarity with statistics and data analysis
- Prior experience in the tech, telecommunications or eCommerce industry
- Certificates and courses in digital marketing and research methods
- Knowledge of eSIM and GSMA-related technologies and services
- Proficiency and practical experience in AI to enhance the ability to leverage innovative technologies in fostering and managing strategic alliances
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What We Do
Bringing you pain-free connectivity while you travel.
As travelers ourselves, we’ve faced the painful situations of not finding Wi-Fi, losing the SIM card you’ve carefully taped to the back of your phone, and the horror of coming home to an unexpected roaming bill.
We believe that in today’s modern world, connectivity and freedom should be accessible to all. Airalo is here to take away the pain and stress of researching and seeking out the best roaming deal. We’re here to let everyone stay connected globally while keeping it simple and pain-free.
Airalo is the world’s first eSIM store for travelers to access over 200+ eSIMs at the most affordable, local rates from around the world, all via eSIM-compatible smartphone, tablet, or PC. Airalo offers you both connectivity and freedom - you’ll never have to carry multiple SIM cards or change your number again, no matter where you are in the world.