ADVISOR, EVENTS, MARKETING AND PARTNERSHIP

We are banking at another level.

Choosing BDC as your employer means working in a healthy, inclusive, and skilled workplace that puts forward the best conditions to bring together unique teams where employees are empowered to act. It also means being at the centre of ambitious economic and financial projects to see further and to do things differently, to fuel the success of Canadian entrepreneurs.

Choosing BDC as your employer also means:

• Flexible and competitive benefits, including an Employee Savings and Investment Plan where BDC matches part of your voluntary contributions, a Defined Benefit Pension Plan, a $750 wellness and health care spending account, to name a few   

• In addition to paid vacation each year, five personal days, sick days as necessary, and our offices are closed from December 25 to January 1

• A hybrid work model that truly balances work and personal life

• Opportunities for learning, training and development, and much more... 

Explore the BDC Way in our Culture Book

POSITION OVERVIEW

You contribute to the delivery and execution of event, marketing, and partnership initiatives, both regional and national, to support business objectives and brand visibility. Working closely with field teams, business units and national teams, you advise on marketing tactics, orchestrate campaigns and ensure consistent, efficient and standards-aligned execution, contributing to BDC's overall performance and growth.

CHALLENGES TO BE MET

• Deploy and activate regional and national marketing initiatives according to an integrated and 360° marketing approach, in alignment with business strategies and objectives.
• Act as a marketing point of contact for business centers by deploying high-impact communication tactics and tools to support their business objectives.
• Work collaboratively with multiple teams within the organization to ensure the execution of events and sponsorships by promoting alignment between the objectives, messages and measurable outcomes of the event.
• Ensure efficient and consistent execution in the field, aligned with brand standards, key messages and national campaigns.
• Identify market opportunities, regional trends, and customer needs.
• Ensure the quality, consistency and impact of marketing initiatives implemented across all markets.
• Monitor the impact of initiatives, interpret data and make recommendations for optimization.

WHAT WE ARE LOOKING FOR

• A degree in marketing, communications or equivalent experience
• 5 to 7 years of experience in B2B marketing and communications (financial services: an asset)
• Proficiency in social media, content marketing, and B2B campaigns
• Experience leveraging AI to improve processes and results
• Strong project management skills and autonomy
• Ability to analyze results and monitor performance
• Creativity and innovation capacity contributing to the influence of the brand image
• Excellent communication, collaboration and negotiation skills
• Very good command of the Microsoft Office suite (advanced Excel and PowerPoint)
• In-depth knowledge of event management tools (an asset)
• Bilingualism required, both oral and written (French and English)

Proudly one of Canada’s Top 100 Employers and one of Canada’s Best Diversity Employers, we are committed to fostering a diverse, equitable, inclusive and accessible environment where all employees can thrive and feel empowered to bring their whole selves to work. If you require an accommodation to complete your application, please do not hesitate to contact us at [email protected].

While we appreciate all applications, we advise that only the candidates selected to participate in the recruitment process will be contacted.