International Financial Group
Advertising Campaign Manager
The Role
As a Senior Digital Marketing Campaign Manager, you'll lead and execute marketing campaigns for gaming subscriptions, working with teams to drive sales and engagement.
Summary Generated by Built In
1. General
- Job Title: Senior Digital Marketing Console In-Product Campaign Manager
- Type: Contract
- Level: Mid-Level
- Location: On-site or Remote (Domestic US)
- Workplace: Fully Remote with standard PST core hours
- Duration: 6 months, with potential for extension
2. About the job
- How would you contribute to worldwide marketing campaigns for a large gaming organization?
- Do you have experience managing marketing campaigns for video games?
- Can you work collaboratively with design teams to develop campaign plans and materials?
- Are you open-minded and adaptable to evolving business strategies in the gaming industry?
- How comfortable are you in working with external partners and managing partner relationships? Do such questions intrigue you?
3. Summary of the opportunity
- Client Overview: We are hiring for a large gaming organization that manages marketing campaigns for various gaming platforms including console, mobile, PC, and the cloud.
- Role Summary: As a Senior Digital Marketing Console In-Product Campaign Manager, you will lead and execute marketing campaigns for a gaming subscription service across console, PC, and mobile experiences. Your role will involve working closely with product marketing, design teams, and external partners to drive game sales, subscription sign-ups, upgrades, engagement, and retention.
4. What are the key responsibilities?
- Lead and execute digital marketing campaigns for gaming subscriptions across console, PC, and mobile platforms.
- Develop campaign plans and work closely with programming teams to execute campaigns.
- Continuously iterate campaign strategies and creative ideas to improve performance.
- Track and analyze the performance of campaigns.
- Communicate campaign and creative executions with stakeholders across Digital Marketing and partner teams.
- Contribute to the development of Digital Marketing GTM plans and report on campaign performance.
5. What experience are we looking for to drive success?
- MUST-Have Skills and Qualifications:
- Minimum 5 years of experience in marketing campaign development, preferably in the gaming industry.
- Strong copywriting and messaging skills.
- Project management experience in marketing campaigns.
- Preferred Skills and Qualifications:
- Experience with ad trafficking or paid ads.
- Experience managing web campaigns and A/B testing.
- Passion for gaming.
6. So calling all top performers
- Exciting Opportunity: This role provides the opportunity to work at a large gaming organization on worldwide campaigns that reach millions of gamers. You will have the chance to improve the customer experience by running tests and experiments.
- Competitive Compensation: Competitive hourly rate offered.
- Application Process: To apply for this role, please apply online or email your resume, highlighting your relevant experience and qualifications. Please ensure that your application provides accurate information.
- About this posting: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment.
- Equal Employment Opportunity: We are committed to diversity and inclusion. We have a non-discrimination policy and encourage candidates from diverse backgrounds to apply. We provide accessibility and accommodation for applicants with disabilities.
In conclusion: Don't miss out on this exciting opportunity to join our team and make a meaningful impact! Apply today! Please feel free to drop in your resume at [email protected].
Skills Required
- Minimum 5 years of experience in marketing campaign development, preferably in the gaming industry
- Strong copywriting and messaging skills
- Project management experience in marketing campaigns
- Experience with ad trafficking or paid ads
- Experience managing web campaigns and A/B testing
- Passion for gaming
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The Company
What We Do
IFG is a global professional services firm providing customized human capital solutions, specializing in staffing, recruiting, and consulting services. They focus on finance, accounting, technology, and executive search roles, serving various industries.
