Advanced Analytics Manager – Customer Decisioning & Personalisation

Posted 2 Days Ago
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Area, Viveiro, Lugo, Galicia, ESP
In-Office
Senior level
Fintech • Financial Services
The Role
Lead hands-on advanced analytics to design, test and optimise customer decisioning and Next Best Conversation strategies. Partner with product, marketing, risk and technology to analyse customer behaviour, build predictive models, run experiments, and translate insights into scalable, compliant decisioning solutions that drive growth and improved customer experience.
Summary Generated by Built In
  • Work with cutting-edge AI, advanced analytics and customer decisioning tools
  • Thrive in an inclusive, high-performing and highly collaborative culture
  • Enjoy the flexibility of hybrid working with modern, central offices
See Yourself in our Team

Retail Advanced Analytics & Data (RAAD) partners closely with Retail Banking Services to deliver best practice across data, advanced analytics, AI and customer decisioning. We operate in a fast-paced, high-impact environment where analytics directly shapes customer experiences, business outcomes and growth.

Our team sits at the intersection of customer analytics, advanced decisioning and AI-enabled experimentation. We work across ventures and propositions designed to solve real customer problems, using rich customer data and analytical techniques to design, optimise and scale Next Best Conversations.

Our work goes beyond reporting and analysis. We partner closely with product, marketing, risk, compliance and technology teams to translate complex data into strategic recommendations, scalable decisioning solutions and measurable in-market outcomes.

As a team, we value curiosity, pragmatism, technical excellence and impact. We move quickly, work collaboratively and focus on using data, analytics and AI to improve how customers experience the bank every day.

Your Impact & Contribution

As an Advanced Analytics Manager, you will use rich customer data, advanced analytical methods and commercial judgement to deliver actionable insights, optimise customer engagement strategies and support data-driven decisioning across high-growth ventures and propositions.

This is a hands-on advanced analytics role where you will frame ambiguous business problems, develop analytical approaches, design and optimise customer decisioning strategies, and translate complex findings into clear recommendations for senior stakeholders.

You will balance technical delivery with commercial thinking, helping shape how value is delivered to customers through analytics-led experimentation, optimisation and decisioning.

To achieve this, you may expect to:

  • Partner with product, marketing, growth and technology teams to define analytical objectives, success measures and decisioning opportunities
  • Analyse customer behaviour, campaign performance, journey effectiveness and portfolio outcomes to identify opportunities for growth, optimisation and improved customer experience
  • Design, test and optimise Next Best Conversation strategies using customer data, segmentation, experimentation and decisioning logic
  • Translate ambiguous business problems into measurable problem statements, structured analytics strategies, clear insights, and practical recommendations for senior stakeholders
  • Use SQL, Python/R, dashboarding tools and, where relevant, RAG-enabled knowledge retrieval to wrangle complex data, connect structured analysis with internal knowledge, and turn raw information into reusable outputs, scalable reporting and decision-ready insights
  • Work closely with the Senior Project Manager and Head of Growth to build an insights-led and analytics-driven culture across the team
  • Maintain a strong focus on compliance, responsible data use and risk management, incorporating risk reduction into processes, recommendations and decisioning activity
Your Skills and Experience

As an individual contributor, you will be a highly skilled technical specialist who brings:

  • Advanced SQL skills, with experience querying, joining and transforming large, complex customer datasets across multiple sources
  • Strong Python and/or R capability, with experience using code to solve analytical problems beyond the limits of standard reporting, campaign or decisioning tools
  • Demonstrated experience in customer decisioning, personalisation or Next Best Conversation / Next Best Action strategy design and optimisation
  • Strong experience in campaign analytics, customer segmentation, propensity modelling, experimentation, performance measurement and optimisation
  • Ability to translate business problems into analytical frameworks, including defining hypotheses, success metrics, test design and measurement approaches
  • Experience working with customer journey, behavioural, digital, product and campaign performance data to identify opportunities and drive measurable outcomes
  • Exposure to predictive modelling, machine learning, model outputs or decisioning logic in a customer engagement environment
  • Exposure to AI-enabled analytics, RAG pipelines, agentic architecture or AI decisioning frameworks is preferred but not essential

Why CommBank

Be part of a high-impact analytics community where your work directly shapes customer experience and venture growth. We value curiosity, pragmatism and continuous learning, and support your career development every step of the way.

If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We’re keen to support you with the next step in your career.

We're aware of some accessibility issues on this site, particularly for screen reader users. We want to make finding your dream job as easy as possible, so if you require additional support please contact HR Direct on 1800 989 696.

Advertising End Date: 14/07/2026

Skills Required

  • Advanced SQL skills with experience querying and transforming large customer datasets
  • Strong Python and/or R capability for analytical problem solving
  • Experience in customer decisioning, personalisation or Next Best Conversation/Next Best Action strategy design and optimisation
  • Experience in campaign analytics, customer segmentation, propensity modelling, experimentation and performance measurement
  • Ability to translate business problems into analytical frameworks, define hypotheses and success metrics, and design tests
  • Experience working with customer journey, behavioural, digital, product and campaign performance data
  • Exposure to predictive modelling, machine learning and decisioning logic in customer engagement environments
  • Exposure to AI-enabled analytics, RAG pipelines, agentic architecture or AI decisioning frameworks
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The Company
HQ: Sydney, New South Wales
52,000 Employees
Year Founded: 1911

What We Do

Australia’s leading provider of financial services including retail, premium, business and institutional banking, funds management, superannuation, insurance, investment and sharebroking products and services. We are a business with more than 800,000 shareholders and over 52,000 employees. We offer a full range of financial services to help all Australians build and manage their finances.

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