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Living at the intersection of creativity and technology.
The Role
Designs and delivers complex Adobe Experience Cloud architectures and implementations for enterprise clients. Responsibilities include ecosystem assessments, solution design, digital marketing roadmaps, integrations, proof-of-concept development, coding, testing, project estimation, governance, and technical delivery leadership. The role participates in pre-sales, executive stakeholder engagement, global delivery programs, thought leadership, and mentoring. It also drives AI-native engineering practices, agentic workflow automation, and adoption of AI-assisted development tools across teams.
Summary Generated by Built In
The Adobe Multi-Solution Architect (MSA) will play a vital role in the architecture design, configuration, testing and deployment of Adobe solutions, including Firefly, GenStudio, Experience Manager, Edge Delivery Services, Real Time CDP, Launch, Analytics, Target, Experience Platform, Workfront, Fusion. You will work closely with Engineering, Strategy, Sales teams and clients to build state-of-the-art solutions and implementations for our clients.
You will provide best-fit architectural solutions for one or more projects; you will assist in defining scope and sizing of work; and anchor Proof of Concept developments. You will provide solution architecture for the business problem, platform integration with third party services, designing and developing complex features for clients' business needs.
You will collaborate with some of the best talent globally to create and implement innovative high-quality solutions, participate in Sales and various pursuits focused on our clients' business needs. You will also contribute in a variety of roles in thought leadership, mentorship, systems analysis, architecture, design, configuration, testing, debugging, and documentation. You will challenge your leading-edge solutions, consultative and business skills through the diversity of work in multiple industry domains.
Our engineers are AI native and engage in and advance the state of the art in the practice of software development with AI.
WHAT YOU'LL DO
- Design and implement solutions to resolve Marketing or Care based challenges using the Adobe Experience Cloud solutions
- Assess and audit existing client digital ecosystems to recommend optimizations based on communicated client objectives, proven past successes, and industry best practices
- Design relevant multi-channel/multi-tactic architecture diagrams/documentation to support the recommended approaches
- Create 2 to 4-year digital marketing roadmap(s) necessary using a deep understanding of audience segments to drive personalization and targeting
- Assist with solution project estimation, scope definition, resource allocation and formulating project timelines
- Code POCs, solutions, integrations and production deliveries in various client projects, using multiple technology stacks including Typescript, Nextjs, Python, Java
- Extensively use AI tools like Claude Code, Cursor, V0 and Vercel during the code development process, and also build innovative agentic tools to automate and optimize Quality, processes and workflows
- Bring a strong sense of Engineering Excellence, Innovation to the business and teams, and all the software being developed and configured by the teams
- Oversee the delivery of Best-in-Class multi-channel/multi-tactic digital solutions
- Recommend management and governance policies using client constraints
- Implement testing strategies (process, unit, stress, etc.) to validate adherence to specifications
- Outline key performance objectives and methodologies for measurements of success
- Effectively engage internal and external technical, C-Suite and senior leadership resources throughout the engagement lifecycle
- Create internal and external knowledge sharing in the form of blog posts, whitepapers, best practices, methodologies, etc
- Use AI tools like Claude, Cursor, V0/Vercel to build AI enabled workflows, agents, skills, tools and automation for strong operational efficiencies, automation and intelligent tracking
- Build innovative solutions and mindset in the team to use AI tools to the maximum to foster innovation in product development and engineering delivery
- 8 to 10 years of engineering experience
- Adobe Multi-Solution architect and other related certifications
- Deep technical and architectural experience with multiple Adobe products including Firefly, GenStudio, Adobe Experience Manager (AEM Sites, Assets, Forms, Headless), Edge Delivery Services, AEP, RTCDP, Workfront, Fusion, Adobe Analytics, Target, Campaign, Journey Optimizer
- 4+ years’ experience hands-on implementing and/or managing daily operations with three or more Adobe Experience Cloud solutions
- 4+ years’ architecting and implementing complex digital marketing solutions across Site, SEM, Media, Mobile App, and Email for large corporate environments
- Strong experience in Enterprise architecture, Digital transformation programs, Marketing technology implementations
- Experience with content management systems, including headless CMS systems like Contentful, Sanity, ContentStack
- Strong experience in hands-on development in various technology stacks, including Typescript, NextJS, Python, Java
- Strong experience working with data management systems
- Experience producing project estimating, scope definition, resource allocation and project timelines in pre-sales and/or migratory environments
- Hands on experience delivering customer-facing solutions using client-side technologies, server-side programing and server-to-server APIs
- Strong client facing experience in solutioning, pitching, problem solving. Experience with clients in the US, EU is mandatory
- Superior problem solving, organizational, decision-making, written, oral and interpersonal skills.
- Experience working with global teams across US, India, LATAM, EU
- Experience leading large global technology delivery programs
- Hands-on experience in system design and architecture, including leading technical discussions, evaluating trade-offs, and making informed architectural decisions
- Experience working in modern engineering environments, embracing iterative delivery, continuous experimentation, rapid feedback loops, and outcome-driven execution
- Experience with solutioning & pre-sales engagements
- Experience with executive stakeholder management
- Strong commercial acumen and experience
- Experience working with global enterprise clients across US/EU/APAC
- Demonstrated expertise in AI-assisted software development is mandatory
- Extensive hands-on experience using AI engineering tools such as Claude, Cursor, V0 or equivalent platforms to code, accelerate software delivery, architecture design, debugging, code reviews, testing, documentation, and developer productivity
- Experience developing agents, sub-agents, workflow orchestration and automation with agents
- Proven ability to effectively integrate Agentic Engineering into day-to-day engineering workflows and establish best practices for AI-enhanced processes across teams
- Experience evaluating, adopting, and driving emerging AI technologies and engineering practices within an organization
- Ability to mentor engineers on AI-native development approaches and foster a culture of continuous learning and innovation
NICE TO HAVE
- Multiple Experience Cloud Architect or Business Practitioner Adobe Certified Expert (ACE) certifications
- Most of the Required Experience performed as a direct customer of Adobe or as a resource of a consulting firm deploying Adobe services.
- History of delivering digital results in both Technical and Sales/Marketing roles
Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology. We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients. With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve. We have teams distributed across North America, South America, Europe, and Asia. The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Create Group, Current, and TrueLogic.
Striving never to be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing. We value the collaboration with our client partners, including but not limited to Adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.
The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent. We’re always on the lookout for smart, driven, and forward-thinking people to join our team.
The compensation range for this role is $150,000 – $225,000 and spans multiple levels. We're open to hiring at the level that best matches the right candidate's experience. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, budget, and location.
Skills Required
- 8 to 10 years of engineering experience
- Adobe Multi-Solution Architect certification and related certifications
- Deep technical and architectural experience with multiple Adobe Experience Cloud products
- At least 4 years of hands-on implementation or daily operations experience with three or more Adobe Experience Cloud solutions
- At least 4 years architecting and implementing complex digital marketing solutions across site, SEM, media, mobile app, and email channels
- Enterprise architecture, digital transformation, and marketing technology implementation experience
- Experience with content management systems, including headless CMS platforms
- Hands-on development experience with TypeScript, Next.js, Python, and Java
- Strong experience working with data management systems
- Experience producing estimates, defining scope, allocating resources, and creating project timelines
- Hands-on delivery experience with client-side technologies, server-side programming, and server-to-server APIs
- Strong client-facing solutioning, pitching, and problem-solving experience
- Experience with clients in the United States and European Union
- Experience working with global teams across the US, India, LATAM, and EU
- Experience leading large global technology delivery programs
- Hands-on system design and architecture experience, including technical discussions and architectural trade-off decisions
- Experience in modern iterative engineering environments with continuous experimentation and rapid feedback
- Solutioning and pre-sales engagement experience
- Executive stakeholder management experience
- Strong commercial acumen and experience
- Experience with global enterprise clients across the US, EU, and APAC
- Demonstrated expertise in AI-assisted software development
- Extensive hands-on experience with AI engineering tools such as Claude, Cursor, V0, or equivalent
- Experience developing agents, sub-agents, workflow orchestration, and agent-based automation
- Experience integrating agentic engineering into engineering workflows and establishing AI-enhanced best practices
- Experience evaluating and adopting emerging AI technologies and engineering practices
- Ability to mentor engineers on AI-native development approaches
- Multiple Experience Cloud Architect or Business Practitioner Adobe Certified Expert certifications
- Most required experience completed as an Adobe customer or consulting-firm resource deploying Adobe services
- History of delivering digital results in technical and sales or marketing roles
Code and Theory Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Code and Theory and has not been reviewed or approved by Code and Theory.
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Leave & Time Off Breadth — Time-off policies include an “unlimited”/flexible PTO approach with paid holidays/sick time and seasonal early-close Fridays, offering notable flexibility. These options provide additional downtime beyond standard accrual models.
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Healthcare Strength — Core medical, dental, and vision coverage is part of the standard package, with employer-verified health plan information cited as current. Life and disability insurance further reinforce foundational coverage.
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Retirement Support — A 401(k) with employer match is included in the package, supporting long-term savings. Candidates are encouraged to confirm the match formula during the offer stage.
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The Company
What We Do
Code and Theory is a strategically driven, digital-first creative agency that lives at the intersection of creativity and technology. We solve consumer and business problems across the entire customer journey that flex to meet the ever-changing needs of consumer expectations. We put the user, their behaviors and needs, at the center of everything we do — from our proprietary research methodologies, to product development processes, to how we create brand, channel and messaging strategies. Our goal is simple: to solve our clients business problems. We bring big ideas to life by looking holistically at brand ecosystems where digital plays a prominent role in driving the consumer from first-touch through to conversion to relationship deepening over time. We identify gaps in the consumer journey and opportunities in culture that require products, services or communications to fill. We work across categories, ranging as far and wide as health care (Pfizer, Sanofi, Reach MD, Bioreference Laboratories) to financial services (JP Morgan Chase, Prudential, Morgan Stanley, First Data) to cpg (Mars, Unilever, Johnson & Johnson) to technology companies (Facebook, Xerox, Samsung, Comcast) to culture brands (adidas, H&M). And because our DNA is in publishing — we’ve embedded in over 135 newsrooms in the past decade — we bring unique expertise in understanding how content is created, distributed and optimized, including our work with CNN, NBC News, NBC Sports, and Bustle Digital Group. At Code and Theory, we strive to only be limited by our own ambition and creativity. We believe in pushing our creativity beyond the easy and obvious answers in order to deliver the solutions that are right for our clients, their businesses, and their consumers.
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