As a Senior Associate, Adobe Journey Optimizer Developer, you will play a hands-on role in translating strategy into real-time journeys using Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO). You will lead all phases of the product lifecycle—from ideation to launch—by developing and optimizing journeys that meet member needs and deliver measurable business outcomes. Post-launch, you will monitor performance, gather feedback, and iterate to ensure journeys remain effective and relevant across customer segments.
Role Responsibilities
Develop dynamic content email templates in Adobe Journey Optimizer
Configure, test, deploy, and iterate personalized journeys and campaigns in Adobe Journey Optimizer based on business requirements
Collaborate with data analytics teams to build, refine, and validate audience segments in Adobe Experience Platform using real-time behavioral signals and profile attributes
Partner with lifecycle marketers, data scientists, and channel leads to activate journey logic and improve targeting effectiveness
Conduct rigorous quality assurance across journey components including events, wait steps, personalization rules, and cross-channel triggers
Monitor journey performance, resolve execution issues, and partner with analytics to refine logic and improve outcomes
Serve as a subject matter expert (SME) for AJO and AEP capabilities, and support upskilling efforts across the team
Contribute to platform governance, best practices, and continuous improvement in journey orchestration
Deliver real-time, personalized member journeys that enhance engagement and satisfaction
Ensure accurate, compliant, and effective execution of journey logic across digital and offline channels
Drive operational excellence through hands-on configuration, QA, and platform stewardship
Champion innovation and continuous improvement in marketing operations and customer experience
Use your skills to make an impact
Required Qualifications
3+ years of experience in marketing operations, lifecycle marketing, or digital campaign execution
2+ years of hands-on experience configuring journeys in Adobe Journey Optimizer and Adobe Experience Platform
Hands-on experience developing emails using HTML and CSS
Exposure to JSON, event payloads, or API-driven personalization
Strong understanding of customer journey logic, event triggers, decision orchestration, and personalization
Effective communicator with the ability to collaborate across technical and business teams
Comfortable working in agile and cross-functional environments
Strong attention to detail
Preferred Qualifications
Bachelor’s degree in marketing, business, or a related field
Adobe certifications in AEP or AJO
Familiarity with Adobe Real-Time CDP, XDM schemas, or event tagging
Experience in highly regulated industries such as healthcare or financial services
Understanding of Next-Best-Action personalization logic frameworks
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 09-28-2026About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Skills Required
- 3+ years of experience in marketing operations, lifecycle marketing, or digital campaign execution
- 2+ years of hands-on experience configuring journeys in Adobe Journey Optimizer and Adobe Experience Platform
- Hands-on experience developing emails using HTML and CSS
- Exposure to JSON, event payloads, or API-driven personalization
- Strong understanding of customer journey logic, event triggers, decision orchestration, and personalization
- Effective communication and ability to collaborate across technical and business teams
- Comfort working in agile and cross-functional environments
- Strong attention to detail
- Bachelor's degree in marketing, business, or a related field
- Adobe certifications in Adobe Experience Platform or Adobe Journey Optimizer
- Familiarity with Adobe Real-Time CDP, XDM schemas, or event tagging
- Experience in highly regulated industries such as healthcare or financial services
- Understanding of Next-Best-Action personalization logic frameworks
Humana Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Humana and has not been reviewed or approved by Humana.
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Healthcare Strength — Medical, dental, vision, supplemental health, and long-term care insurance are offered alongside on-site/virtual wellness resources and weekly paid well-being time, indicating a whole-person focus.
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Leave & Time Off Breadth — Paid PTO and holidays, volunteer time, and formal leave options such as parental and caregiver time provide broad time-away support. Adoption assistance and lactation rooms extend coverage for key life events.
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Retirement Support — A 401(k) with company match anchors long-term savings. Employer-matched emergency savings programs complement retirement planning.
Humana Insights
What We Do
At Humana, our cultural foundation is aligned to helping members achieve their best health by delivering personalized, simplified, whole-person healthcare experiences. Recognizing healthcare needs continue to evolve for each person, for each family and for each community, Humana continuously creates innovative solutions and resources that help people live their healthiest lives on their terms –when and where they need it. Our employees are at the heart of making this happen and that’s why we are dedicated to building an organization of dynamic talent whose experience and passion center on putting the customer first.
