Ad Sales Manager - Brands

About the Team

Ad Sales Manager supports Meesho’s advertisers in meeting their advertising goals. Our objective is to increase the share of wallet as advertising revenue from these Brands. Based on the supply mix available on the platform, the sales team will generate sufficient demand. It will handle large accounts and customize requests for brands and support in growing them on Meesho. Its objective is to make Brands successful by growing business via advertising and increasing advertising spends on the platform.

About the Role

We’re looking for a hands-on, detail-oriented, analytical, and highly-motivated person to help scale Ads in Meesho. Advertising is our flagship monetisation vertical, and it is the backbone of our monetisation strategy. We’re further strengthening our offering by continuously building ad offerings, better features in existing offerings, and improving targeting capabilities and shopper engagement.

What will you do

• Client Engagement: Build and maintain strong relationships with Brands, understanding their advertising needs and objectives for your assigned categories
• Sales Strategy Development: Assist in the creation and implementation of effective sales strategies to drive revenue and market share in the e-commerce sector
• Lead Generation: Identify and pursue new business opportunities in the categories assigned to you
• Campaign Management: Collaborate with clients to design, implement, and optimize advertising campaigns
• Data Analysis: Analyze campaign performance data to provide insights and recommendations for improvement to clients and internal teams
• Collaboration: Work closely with marketing, product, and internal teams to ensure seamless service delivery and brands satisfaction
• Reporting: Prepare and present regular sales reports, forecasts, and market analysis to management & Brands on the frequency aligned
• Training & Development: Mentor junior KAMs and assist in training initiatives as needed to achieve the Team goals
• Building, Training and Managing a team of Account Managers associated with growing advertisers' accounts
• Leading and motivating the team to deliver on business goals. Be accountable to meet business goals for their function

What you will need

• Bachelor’s degree or MBA in Business, Marketing, or a related field
• 3-5 years of experience in sales, preferably in e-commerce or digital advertising
• Strong analytical and problem-solving skills
• Excellent communication, Negotiation skills and interpersonal abilities
• Understanding of digital advertising trends and best practices
• Advanced computer literacy especially in Microsoft Office applications
• Self-motivated and goal-oriented with a passion for sales
• Ability to work collaboratively in a fast-paced environment
• Adaptable and open to learning new technologies and strategies

About us 

Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.

Our Mission

Democratising internet commerce for everyone- Meesho (Meri shop) started with a single idea in mind -to be an e-commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online. We provide sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.75 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an 'Everyday Lowest Cost' channel for sellers. Affordable, relatable merchandise mirroring local markets has helped us make inroads with first-time internet users in the country. We cater to an underserved and unique customer base and cover every serviceable pincode in the country. Our unique business model and continuous innovation has enabled us to become the first Indian horizontal E-commerce company.

Culture and Total Rewards

Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent. Total rewards at Meesho comprises of a comprehensive set of elements - monetary, non monetary, tangible and intangible in nature. Our 11 guiding principles, or "Mantras," are the backbone of how we operate - influencing everything from recognition and evaluation to growth discussions. Daily rituals & processes like “Reflections”, “Listen or Die” , Internal Mobility Program, Talent Reviews, Continuous Performance Management - all embody these principles. 

We provide market leading compensation - both cash and equity-based - specific to job roles, individual experience and skill along with our employee centric benefits and work environment. We focus extensively on holistic wellness - through our MeeCare Program - encompassing benefits and policies across physical, mental, financial, and social wellness aspects. This includes extensive medical insurance benefits for employees and their families, wellness initiatives like telehealth, wellness events, and gym & recreational discounts etc. To support work-life balance, we provide generous leave policies, parental support benefits, retirement benefits, and learning and development assistance. Through gratitude for stretched work, personalized gifts, engagement & fun at work - we promote employee delight at the workplace. Many other benefits such as salary advance support, relocation assistance, and flexible benefits plans further enrich the Meesho employee experience.

Know more about Meesho here : https://www.meesho.io/