Ad Sales, Head of Agency Sales

Posted 3 Days Ago
Be an Early Applicant
New York, NY
227K-340K Annually
7+ Years Experience
Consumer Web • Digital Media • Information Technology • News + Entertainment • On-Demand
DIRECTV is changing the way the world experiences entertainment.
The Role
The Head of Agency Sales at DIRECTV is responsible for developing sales strategies for the Ad Sales Group, managing agency relations, and driving revenue through partnerships with major advertising agencies. The role includes overseeing a team, focusing on digital transformation, and creating cross-platform collaborations.
Summary Generated by Built In

At DIRECTV our amazing people, combined with a culture that thrives on collaboration and creativity, are the foundation that create a great place to work. We empower our people to push the limits of what’s possible, driving groundbreaking innovation each and every day. We’re redefining the future of entertainment and we’re ready for you to play a big part in that future too.

DIRECTV is seeking an Ad Sales, Head of Agency Sales professional responsible for developing sales, upfronts, sales digital transformation, and go-to-market strategies for the DIRECTV Ad Sales Group. This executive will represent all DIRECTV advertising offerings to advertising agencies, inclusive of addressable, digital, linear, live sports, and pause ads. Specifically, this role will oversee the agency team across all verticals for the largest agencies including IPG, Dentsu, Publicis, WPP, OMG, Horizon, Havas, and Independent Agencies. In this role, you will be responsible for revenue goals, which includes growing the existing business as well as developing new business across all categories.

The primary purpose of this position is to identify and develop key Ad Sales partnerships that drive significant incremental revenue. Specifically, this role will oversee the agency team across all verticals.

Here's what you’ll do:

  • Drive revenue for DIRECTV Ad Sales across all key agency partners by getting buy-in from senior agency leaders who can use their influence to push strategy and negotiate complex agreements at top management levels at the agency to create multi-faceted product partnerships across DIRECTV’s Ad Sales assets.
  • Manage agency relations and deepen relationships with senior leaders.
  • Grow culture thriving, diverse, trained, and talented sellers and managers who are subject matter experts in their business and with their clients.
  • Support growth across all products, with a specific concentration on digital transformation, addressable, cross-platform, programmatic, and new ad formats, by focusing on addressing customer needs thoughtfully using a data-driven and insights-first approach.
  • Continue to build out subject matter expert teams and GTM strategies for each of DIRECTV’s established categories within the agencies.
  • Work cross-functionally across all of Ad Sales and DIRECTV to represent sales.

What you’ll need to be successful:

  • Bachelor's Degree required. MBA or MSc Degree nice to have.
  • 10+ years of experience in the Advertising ecosystem with recent experience in the growth of Digital and Advanced TV.
  • Highly skilled at operating in a collaborative, interdependent environment and working in an evolving business.
  • Deep understanding of the addressable, digital, and programmatic advertising business.
  • Extensive and relevant industry network that can accelerate activity within the Advanced TV ecosystem.
  • Comprehensive knowledge of linear/digital advertising (including mobile and social).
  • Outstanding communication skills in all forms: written, presentations, negotiations.

This is a New York City, NY, based position that works both in-office (20%) and remotely. #LI-Remote

A career with us comes with big rewards:

DIRECTV's compensation structure is designed to be market-competitive and fully supports efforts to attract and retain employees. It is the company's policy to offer pay that is competitive with other employers in the local market. Our salary ranges are determined by role, level, and location.

The Base Salary range displayed below reflects the minimum and maximum target salary for the position and work location(s) listed in the job posting US Labor Market Zone(s). Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

DIRECTV WAGE ZONE

N4: $226,780 - $340,170

Please note that the salary ranges reflect base salary only and do not include bonus or benefits - when you consider all of these together, it represents a pretty impressive total compensation package.

Apply today!

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The Company
HQ: El Segundo, CA
12,000 Employees
Hybrid Workplace
Year Founded: 1994

What We Do

DIRECTV is changing the way the world experiences entertainment. Innovation powers all that we do, and our groundbreaking solutions deliver compelling entertainment experiences to millions of customers.

Why Work With Us

DIRECTV has been at the forefront of entertainment for nearly three decades. We're now entering the new era of DIRECTV to create the best entertainment and communications experience in the world. At DIRECTV our amazing people, combined with a culture that thrives on collaboration and creativity, are the foundation that create a great place to work.

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