Responsibilities
- Set up, monitor, and optimise ad campaigns to maximise performance and revenue yield.
- Troubleshoot and resolve ad serving issues, discrepancies, and other technical challenges.
- Collaborate with sales to set up and maintain affiliate offers effectively within content, maximising revenue generation.
- Affiliate Account creation and management.
- Monitor affiliate performance, making data-driven adjustments to improve results and meet revenue goals.
- Conduct in-depth analysis of ad performance metrics to optimise ad placements and formats across all websites.
- Explore new revenue opportunities through affiliate networks, partnerships, and innovative ad tech solutions.
- Assist monthly reporting, integration with our revenue platform and the month end process
- Use data to provide actionable insights and recommendations to improve revenue performance.
Requirements
- 2+ years of experience in ad operations, ideally with a background in the digital publishing sector, managing ad inventory across multiple websites.
- Strong experience in affiliate marketing, with a proven track record of managing and optimising affiliate revenue.
- Affiliate and iGaming experience required.
- Strong analytical skills with the ability to interpret data, troubleshoot issues, and make data-driven decisions.
- Assist with the creation and maintenance of the commercial suite of dashboards.
Top Skills
What We Do
Founded to help Italian companies grow their business and turnover in Italy and abroad by capitalising on the opportunities offered by digital, FIND is an independent boutique agency that develops performance-oriented digital marketing strategies.
FIND is a boutique because it wants to follow a limited number of clients, taking care of them as best possible and offering them all the support they need to reach and exceed their goals.
FIND is independent because this is the best condition for it to work in the best interest of the customers without bias.
FIND is performance, where this term does not only indicate that part of the agency's remuneration is linked to the concrete business results achieved. It also indicates the objective of making client companies 'perform', i.e., able to fully seize the growth opportunities that FIND will generate. This is thanks to the advisory team dedicated to e-commerce, which also helps companies structure themselves, define processes, adopt the most appropriate pricing policies, and select the most functional channels for growth in the short and long term.
Included by Forrester in a list of 32 worldwide reference agencies for Performance Marketing, FIND works mainly with companies (brands and retailers) selling online "direct to consumer" mainly in the fashion, luxury, beauty and food sectors. It works with both large and small companies, where the discriminating factor is the goodness and concreteness of the project.
He also has considerable expertise in the banking and insurance sectors and, more generally, in all those sectors where it is fundamental to understand the behaviour that precedes a purchase.
FIND directly offers services of
• strategic consultancy for e-commerce projects, business internationalisation, diversification.
• acquisition through SEO and online advertising;
• increasing conversion rates;
• data intelligence and web analytics.
Contact us immediately to find out how FIND could support your business growth
