About Mod Op
Mod Op is a full-service advertising agency able to offer clients a full suite of solutions. Mod Op can offer you access to low-cost, high-quality health care options and a team of enthusiastic, collaborative and motivated coworkers who see career development and personal development as intertwined.
At Mod Op, we’re more than just an agency—we’re a team of forward-thinking professionals who are passionate about driving client success. We believe in fostering meaningful relationships, collaborating across disciplines, and delivering impactful solutions that help businesses grow. If you are a strategic thinker with a passion for building lasting client partnerships, we’d love to hear from you. Join us and be part of a company that values innovation, creativity, and excellence in everything we do.
About the role
As Ad Ops Coordinator, you will play a key role in implementing digital advertising programs across campaigns, with a primary focus on paid search operations and Demandbase ABM campaign activation. You will also support campaign execution across channels including native, display, and digital video/OTT.
This is a contract position requiring full-time weekly hours. This role is responsible for coordinating campaign materials, managing timelines, and ensuring all assets are collected, quality checked, tagged, trafficked, and launched accurately and on time. You will work closely with internal teams and clients to source the materials needed for campaign implementation, while helping maintain a smooth workflow from setup through launch.
Success in this role will be determined by your ability to meet deadlines, manage multiple projects at once, communicate clearly, and maintain strong attention to detail in a fast-paced environment.
Core Competencies- Genuine interest in marketing and paid media
- Commitment to accuracy and quality with strong attention to detail
- Ability to manage multiple tasks concurrently
- Ability to follow processes and maintain organized workflows
- Strong organizational skills and ability to work in a constantly changing, demanding environment
- Strong communication and coordination skills
- Ability to meet deadlines and proactively follow up on deliverables
What you'll do
- Coordinate campaign materials with clients and internal creative teams to ensure all assets are received on time and within spec
- Manage deadlines for asset collection, campaign setup, trafficking, and launch readiness
- Gather and QA assets to ensure they align with campaign requirements and audience plans
- Build and launch paid search campaigns in Google Ads based on approved strategy and campaign parameters
- Support Demandbase campaign activation, including campaign setup, creative implementation, QA, launch coordination, and troubleshooting
- Tag banners, HTML emails, and links via the 3rd party ad server
- Generate and maintain UTM codes for campaign tracking
- Traffic materials to various publishers and platforms
- Document, update, and maintain trafficking and workflow procedures for client accounts
- Confirm campaign launch and delivery and proactively monitor for issues
- Rotate creative materials as needed
- Address technical issues, launch delays, and delivery concerns
- Troubleshoot ad serving, tracking, and implementation issues as they arise
- Assist with campaign-related projects, as needed
- Support campaign execution across additional channels including native, display, and digital video/OTT
Qualifications
Requirements- Fluent English — both written and spoken
- Bachelor’s degree in advertising, communications, business, data, or another related field
- Actively uses Microsoft Word, Excel, and Google Docs
- Minimum of 6 months in a related role
- Knowledge of the basics of paid media and paid media metrics
- Basic working knowledge of Google Ads
- Basic knowledge of Google Analytics / GA4
- Strong attention to detail, organization, and follow-through
- A great attitude, natural curiosity, resourcefulness, intelligence, and work ethic
- Desire to contribute to the creative and collaborative culture of the agency
- Experience in Google Campaign Manager 360
- Exposure to Demandbase or other ABM platforms
- Experience supporting paid search campaign setup and launch
Skills Required
- Fluent English - both written and spoken
- Bachelor's degree in advertising, communications, business, data, or another related field
- Minimum of 6 months in a related role
- Knowledge of the basics of paid media and paid media metrics
- Basic working knowledge of Google Ads
- Basic knowledge of Google Analytics / GA4
What We Do
Mod Op is a full-service agency providing brand strategy, advertising, creative development and design, digital marketing, public relations, research, SEO, social media marketing, video production and web development to clients in both the B2C and B2B markets. With offices in New York, Dallas, Los Angeles, Miami, Minneapolis, Kansas City, Portland and Panama City, Panama, Mod Op pairs data and innovation with expertise to best serve clients.
