Your Role: Activation Manager
The Activation Manager will use their ability to build and foster strong relationships with key stakeholders across outdoor agencies (specialists) and ensure we deliver best in class service. You will take ownership of key accounts from an implementational perspective seeing campaigns through from planning to activation via traditional and automated trading routes with our specialists, ensuring you are maintaining weekly revenue tracking for your business unit.
As an Activation Manager at Global, You will:
Key Responsibilities
- Understand the key challenges and issues your customers face and ensure that your team are helping to provide solutions to these challenges to ensure we are perceived as a key partner.
- Ensure you deliver exceptional customer service and ensure the smooth running of the day-to-day business. This will include forecasting for your business on a three-monthly rolling basis and working closely with the Group Activation Manager and Agency team to ensure the delivery of weekly targets.
- Understand and contribute to delivering weekly, monthly and quarterly sales targets across your sales team and floor.
What You’ll Love About This Role
Think Big: Working on the best Outdoor products in the market, including the number one programmatic offering in outdoor. Your days are guaranteed variety – dealing with client requests, working with your internal counterparts on delivering marketing growth to pitching for your (un)fair share.
Keep it Simple: Customer facing having autonomy on your business unit from planning to trading.
Own It: You are the face of Global within your specialist patch, with the freedom to own and develop relationships with Specialist planning and buying teams.
Better Together: You will be part of a large, high performing team where you opinions and values will be respected.
What Success Looks Like
In your first few months, you’ll have:
- Demonstrated a strong understanding of all Global products and environments and able to clearly articulate the sales benefits of each.
- With support of your Group Activation Manager and Head of Trading deliver pricing recommendations based off Global pricing guidelines.
- Understand the wider Global and DAXO portfolio
- Regular face to face time with your specialist/agencies; Hot Desk, Status Meetings & Inspiration Sessions
- Built strong relationships and rapport with your key contacts.
- Undertaken the Global Outdoor new training programme
- Collaborate with your OOH agencies to grow sales oppurtunities
- Fostered a relationship with your internal team and built am efficient way of working
- Presented in front of your key customers and internal colleagues
What You’ll Need
- Experience: Demonstrate media sales experience as an experienced Account Manager in Trading and/or Planning division.
- Time management: Excellent time management and personal organisation.
- Clear communication: Clear communication to a wide variety of role types including to customers.
- Proactivity: Proactive sales approach and able to deliver creative and innovative solutions.
- Teamwork: Ability to work with and add value to a high-performing team.
- Technical Skills: Ability to use Keynote, PowerPoint, Excel.
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What We Do
The UK and Europe’s largest Radio & Outdoor company, Global is home to respected, national market-leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Heart, Capital, LBC, Capital XTRA, Capital Dance, Classic FM, Smooth, Radio X and Gold.
Global Player allows listeners to enjoy all of Global’s radio brands, award-winning podcasts, and expertly curated playlists, in one place in app, on web and on smart speakers.
Global is also one of the leading Outdoor companies in both the UK & Europe, with over 253,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports including Gatwick, the UK’s largest portfolio of roadside posters and premium digital screens in prime locations, as well as the UK’s largest network of buses including all major cities.
On-air, on Global Player and with our outdoor platforms combined, Global reaches 51 million individuals across the UK every week, including 26.3 million on the radio alone.
