Activation Executive

Posted 2 Days Ago
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Square Mile, Greater London, England, GBR
In-Office
Entry level
Digital Media
The Role
The Activation Executive coordinates and delivers campaigns, responds to briefs, provides commercial support, and maintains reporting systems while collaborating across teams.
Summary Generated by Built In
Accepting applications until: 17 July 2026Job Description

Job title: Activation Executive

Key Responsibilities

  • Campaign Coordination & Delivery (40%): Support the end-to-end activation of campaigns, including booking administration, production requirements, campaign photography, site tours, and post-campaign analysis to ensure smooth delivery and strong client outcomes.

  • Brief Response & Commercial Support (35%): Respond to day-to-day briefs, assist in building responses and presentations, provide competitive and sector insights, and contribute to delivering weekly, monthly, and quarterly sales targets across the team.

  • Systems, Reporting & Stakeholder Collaboration (25%): Maintain internal dashboards and databases, utilise audience and revenue tools, share market updates, and collaborate across Global departments to support a unified ‘One Global’ approach and exceptional customer service. 

What You’ll Love About This Role
Think Big: Work within one of the UK’s most dynamic media environments, helping place Global’s Outdoor portfolio onto major media schedules.
Own It: Take responsibility for the implementational delivery of campaigns and the smooth running of day-to-day account activity.
Keep it Simple: Bring clarity and organisation to campaign processes, reporting, and internal coordination.
Better Together: Build strong relationships with specialists, clients, and internal teams while contributing to a collaborative team culture.

What Success Looks Like
In your first few months, you’ll have:

  • Built a strong understanding of Global’s products, environments, and wider portfolio. 

  • Developed effective working relationships with specialists, clients, and internal teams. 

  • Established efficient ways of working across systems, reporting, and campaign coordination.

  • Demonstrated confident use of internal tools, data sources, and revenue tracking processes.

  • Contributed positively to team targets, service standards, and operational delivery.

What You’ll Need

  • Media & Commercial Awareness: An interest in the UK media landscape and the challenges and opportunities within Outdoor advertising.

  • Organisation & Attention to Detail: Strong time management, accuracy, and ability to manage multiple tasks in a fast-paced environment. 

  • Communication & Teamwork: Clear written and verbal communication, confidence working with varied stakeholders, and a collaborative mindset.

  • Technical & Analytical Skills: Ability to use presentation and data tools (e.g., PowerPoint, Excel) and develop understanding of industry measurement and internal systems.

Skills Required

  • Media & Commercial Awareness
  • Organisation & Attention to Detail
  • Communication & Teamwork
  • Technical & Analytical Skills
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The Company
Birmingham
4,150 Employees
Year Founded: 2007

What We Do

The UK and Europe’s largest Radio & Outdoor company, Global is home to respected, national market-leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Heart, Capital, LBC, Capital XTRA, Capital Dance, Classic FM, Smooth, Radio X and Gold. Global Player allows listeners to enjoy all of Global’s radio brands, award-winning podcasts, and expertly curated playlists, in one place in app, on web and on smart speakers. Global is also one of the leading Outdoor companies in both the UK & Europe, with over 253,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports including Gatwick, the UK’s largest portfolio of roadside posters and premium digital screens in prime locations, as well as the UK’s largest network of buses including all major cities. On-air, on Global Player and with our outdoor platforms combined, Global reaches 51 million individuals across the UK every week, including 26.3 million on the radio alone.

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