What is VisionPoint?
VisionPoint is a full-service marketing agency that specializes in higher education marketing. We partner with colleges and universities across the country to help them achieve their branding, marketing, and enrollment goals. Our portfolio features a range of award-winning campaigns and projects that we showcase at national conferences each year. While we’re headquartered in Raleigh, NC, VisionPoint operates on a remote policy with full-time VisionPointers across the country. Additionally, local Raleigh employees have the flexibility to choose from in-person, hybrid, and remote work options.
The Position
The Account / Project Manager at VisionPoint is a hybrid role, involving responsibilities of both account management and project management for client accounts. You will work alongside our internal/SME teams to efficiently facilitate projects, while also acting as the main point of contact for and being accountable to build and maintain strong relationships with your assigned clients. This role will report directly to the Director of Client Experience with dotted line reporting to the Director of Project Management, and will be engaged and participate alongside both teams.
What You Will Do
Account Management/Client Experience
- Act as the owner of client relationships, taking the highest level of accountability for our client experience and proactively addressing client concerns.
- Establish project vision, support strategists and other subject matter experts in developing specific strategies, and lead the execution of these strategies as the project leader.
- As a trusted advocate/advisor for assigned client accounts, ensure that all work and deliverables are of the highest quality and ultimately help clients achieve their targeted business goals and objectives.
- Establish and strengthen relationships at multiple levels within client organizations, from senior leadership to our day-to-day client contacts, identifying and following through on opportunities, partnering with an Associate Director of Client Experience, to grow our partnerships.
- Prepare and participate in all major milestone presentations throughout the life of a project.
Project Management
- Manage a variety of projects spanning our various offerings such as brand, enrollment marketing, CRM and consultative services.
- Use our project management software, Scoro, to set up, actively track, analyze, and optimize project plans against established KPI’s (pacing, profitability, etc.).
- Facilitate project communications to keep client and internal teams informed as well as ready and able to execute.
- Establish agendas and run effective, informative project meetings both internally and externally.
- Develop and maintain timelines, manage deliverables, and ensure milestones are met.
- Plan and secure appropriate resources throughout the project lifecycle.
- Raise changes to scope, budget, and timing and manage/troubleshoot the impact of those changes as well as leading solutions to said changes.
Who You Are
- Bachelor’s or Master’s degree in Business, Journalism, Communications or relevant field, or equivalent experience.
- 3-5 years in an Account Management or Project Management role.
- Impeccable organizational skills, attention to detail and follow-through.
- Outstanding oral communication, written communication, and interpersonal skills.
- Business-minded with the ability to negotiate the balance between company and client needs.
- Willingness and ability to actively contribute to VisionPoint’s culture.
A Quick Note
Research shows that people from underrepresented identities often hesitate to apply for job opportunities if they feel they do not fulfill all of the listed qualifications. VisionPoint Marketing is committed to building a diverse and inclusive work environment and believes that skills are cultivated through a range of experiences. Even if your past work doesn’t meet all of the preferred qualifications, we still encourage you to apply if you are enthusiastic about this opportunity!
VisionPoint CultureAt VisionPoint, we believe that a strong culture is as much a valued benefit as health insurance, PTO and 401k. That’s why it’s important to us that future team members connect with – and contribute to – our culture. Our communication, our collaboration, our satisfaction and our growth are largely dependent upon whether we all, as individuals, embrace and live out our values. We believe in the work we do, we support each other, we work hard and we like to have a bit of fun too. When it comes right down to it, happy and fulfilled team members produce better work, and better work is what drives us every day.
What We Do
VisionPoint Marketing is an integrated marketing agency that helps institutions of higher education meet their admissions, branding and communication goals. Our commitment to strategy, making data-driven decisions across all marketing disciplines and ability to build consensus across scores of stakeholders enable us to produce extraordinary results for our clients around the things that matter the most.