Account Manager

Posted 15 Days Ago
Be an Early Applicant
New York, NY
82K-100K Annually
Junior
AdTech
The Role
As an Account Manager at GroundTruth, you'll support the direct sales organization by managing pre and post-sale operations, utilizing campaign analytics, and ensuring client success. You will develop customer relations, support upsell opportunities, and actively participate in client meetings to drive successful advertising campaigns.
Summary Generated by Built In

A bit about us

GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand’s advertising.

Learn more at groundtruth.com.

We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work in 2021, 2022, & 2023. Learn more about the perks of joining our team here.

A bit about you

Account Managers at GroundTruth are product experts that work in tandem with our Account Executives to keep our client’s success at the core of everything they do. Account Managers are expected to provide the highest level of strategic pre-sale planning (account planning/media planning) and post-sale (insights) customer support, while remaining focused on driving client KPIs. The Account Manager will provide superior customer service, resulting in the flawless execution of their campaigns against their client’s KPIs. This role requires a high degree of customer focus, standards of communication, numerical analysis, and project management. 

You will:

  • Own pre and post-sale operations support for the direct sales organization
  • Utilize campaign data analytics and insights (i.e. best practices, historical performance data, case studies, analytics tools, and campaign history)
    • To enhance account team and client knowledge, build strategic account plans, and drive a successful sales strategy.
    • To demonstrate the ability to understand the data and use that data to “tell a story” to a client through reportable insights, wrap up reports, quarterly business reviews, etc.
  • Develop and maintain excellent customer relations, acting as a point of contact for existing customers both direct and via media agencies and agency trading desks
  • Recognize upsell opportunities; lead and influence clients to invest when opportunities arise
  • Support the Account Executive throughout the sales process by being an active participant in client meetings, navigate and influence clients’ personnel (planners and buyers) and compliment client objectives with a suite of corresponding GroundTruth products

You have:

This is our ideal wish list, but most people don’t check every box on every job  description. So, if you meet most of the criteria below and are excited about the opportunity, and willing to learn, we’d love to hear from you.

  • 1 - 2 years media experience in a client facing role
  • Bachelor's Degree or 3+ years of experience in a similar field: ad tech, customer success, project management
  • Proficiency in Office Suite, PowerPoint or Keynote, and Salesforce
  • Technical aptitude: you're not afraid of new technologies and eager to learn them

You are:

  • Client Facing: Comfortable working in a client facing role in a fast-paced environment with frequent pressure to prioritize work and meet deadlines.
  • Strategic: Understand components of selling opportunities and be able to articulate at a client level
  • Analytical thinker: Digest data, make conclusions and recommendations.
  • Problem solver: Doesn’t wait for someone else to give the answer; takes charge and feels ownership
  • Organized: Ability to prioritize and deliver timely work; best in class project management skills
  • Flexible: Dynamic, hard-working, and able to pivot direction quickly to keep up with business demands
  • A great communicator: Strong written and verbal communication skills and are comfortable in engaging conversation with any level
  • Detail-oriented: the little things matter
  • A team player and not afraid to roll up your sleeves and help when needed
  • Self-sufficient and not afraid to take the lead and manage tasks independently
  • Coachable and open to feedback
  • Respectful: we treat each other with respect and assume the best of one another
  • Not afraid to have fun!

What we offer

At GroundTruth, we want our employees to be comfortable with their benefits so they can focus on doing the work they love

  • Remote-first philosophy, subject to each manager’s discretion depending on the needs of the role
  • Flexible vacation
  • Daily lunch credit when working in-office
  • Fully stocked snacks and beverages
  • 401(k) employer match
  • Fully-paid medical premiums for employees
  • Generous parental leave
  • Active DEIB Committee with regular initiatives
  • Inclusion Academy seminars
  • Wellness and gym reimbursement
  • Family and pet expense reimbursement
  • Education and coaching reimbursement program
  • Option for mobile phone reimbursement or separate company phone
  • Equity analysis to ensure fair pay 

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at [email protected].

The base pay offered may vary depending on geographic region, internal equity, job-related knowledge, skills, and experience among other factors.  Our compensation package also includes a comprehensive benefits platform offering and a company bonus. The salary range for this position is listed below.

Salary Range

$82,000$100,000 USD

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

The Company
HQ: New York, NY
388 Employees
On-site Workplace
Year Founded: 2009

What We Do

About GroundTruth

GroundTruth is the leading location-based marketing and advertising technology company. Brands, agencies, small businesses, and non-profits trust our performance-driven solutions to help them reach consumers during moments of intent that generate important business outcomes. GroundTruth’s suite of geo-contextual omnichannel products and services are available at scale through our self-serve advertising platform, managed services, and industry reseller partnerships. GroundTruth’s marketing platform is powered by a unique data set called "visitation data" accredited by the Media Rating Council (MRC). Our proprietary cleansing processes combine contextual mapping technology (BlueprintsTM), owned and operated properties, and third-party mobile location data, together yielding over 30 billion visits annually.

Learn more: www.groundtruth.com

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