Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
Description
Adprime by Newsweek is seeking a passionate & motivated Account Manager to join the growing Sales Strategy & Client Services team. This role will be responsible for overseeing their own book of businesses which includes the development and management of client relationships, digital media campaigns and requests for proposals (RFPs). The Account Manager will be responsible for assisting Sales with closing new business, growing and retaining existing accounts, and ensuring overall client satisfaction. This role will be the liaison between internal cross functional teams and our clients.
This is an exciting opportunity for someone who excels well with independence, enjoys collaboration, and most importantly, has a strong desire to help our clients succeed. This role will be instrumental in helping to grow and maintain Adprime’s account list.
Responsibilities
Account Management
- Responsible for the management of digital media campaigns – including display, mobile/tablet, OTT, pre-roll video, lead generation and custom sponsorships
- Must proactively manage all accounts by closely monitoring daily delivery metrics, providing clients with optimization recommendations, ensuring campaigns meet KPIs, and securing incremental budgets and renewals
- Work closely with Ad Ops & Publisher Development Teams to analyze campaign performance metrics and develop optimization strategies
- Help problem-solve and troubleshoot when issues arise; must be able to work collaboratively to identify and solve a problem
- Develop robust reporting for assigned campaigns while proactively sending Clients performance updates
- Assist Sales with upselling new or existing products to clients
- Manage DSP clients, build relationships, problem-solve and assist with growing the account
Planning
- Help respond to RFPs; develop media strategy & create Excel and PowerPoint proposals
- Able to dissect a brand’s brief and align client goals with Adprime offerings
- Leverage DMPs to identify segments and forecast inventory for proposals
- Work with the Publisher Development Team to request avails and develop site lists
- Help build and manage 1st party data segment library
- Collaborate with 3rd party data providers to identify relevant segments and forecast scale and inventory
Desired Skills & Experience Required
- Minimum of 3 years’ experience in digital media (planning and/or campaign management) – managed service and DSP/exchange experience preferred
- Ability to multi-task, prioritize and adhere to deadlines, and solve problems
- Team player who is positive, hard-working, and who has a can-do attitude
- Strong communication skills with high attention to detail
- Ability to analyze data and clearly communicate findings
- Forward thinking with a client satisfaction mindset
- Programmatic experience and/or prior experience in healthcare advertising is a plus
- Proficient in MS Office, specifically with strengths in Excel and PowerPoint
- BA/BS required
Salary range: $90,000 - $100,000
Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.
Skills Required
- Minimum of 3 years experience in digital media (planning and/or campaign management)
- BA/BS degree
- Proficient in Microsoft Office, specifically Excel and PowerPoint
- Strong communication skills with high attention to detail
- Ability to analyze campaign data and clearly communicate findings
- Ability to multi-task, prioritize, adhere to deadlines, and solve problems
- Programmatic experience (managed service, DSP/exchange)
- Experience managing DSP clients and building client relationships
- Prior experience in healthcare advertising
What We Do
Newsweek is a global news magazine that provides high quality, in-depth coverage and analysis of the major events shaping our world. For more than 80 years, the iconic brand has been offering readers a unique perspective on world affairs and giving context to the most important events in global news. Today, via its print and digital editions, Newsweek continues to help its readers navigate a rapidly-changing world. Newsweek publishes a U.S. and International edition weekly in English. The international edition – branded as Newsweek International –serves the Europe, Middle-East, Africa and Asia-Pacific regions while language-specific editions are available in Japan, Korea, Latin America, Pakistan, Poland and Serbia. A separate English-language edition is also published for the Middle East. The print edition is available in 68 territories while round-the-clock- coverage on the latest breaking world news can be found at newsweek.com Subscribe here: newsweek.com/subscribe
