Account Manager, Paid Social

2294, Account Manager, Paid Social

Role Summary and Impact

Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

We are seeking a talented and motivated Account Manager for our Paid Social team. The successful candidate will manage a Account Executive and collaborate closely with the Account Director to deliver exceptional client service and campaign performance. This role involves client management, campaign execution, strategic planning, and team development, with a primary focus on the CPG vertical.

Client Management:

• Serve as the primary day-to-day contact for assigned retail clients, ensuring high levels of client satisfaction and engagement.
• Develop strong client relationships and understand their business objectives to drive effective paid social strategies.
• Communicate regularly with clients, providing updates on campaign performance, insights, and recommendations.

Campaign Activation and Planning:

• Assist in the planning, execution, and optimization of paid social campaigns across various platforms (e.g., Facebook, Instagram, Pinterest).
• Collaborate with the Account Director to develop media plans, budgets, and timelines to meet client goals.
• Ensure accurate and timely delivery of campaigns, adhering to client specifications and industry best practices.

Team Management and Development:

• Manage and mentor a Senior Account Executive, providing guidance, support, and performance feedback.
• Foster a collaborative team environment, encouraging professional growth and development.
• Conduct regular check-ins and performance reviews with the Senior Account Executive.

Performance Monitoring and Reporting:

• Monitor campaign performance, analyse key metrics, and generate detailed reports for clients and internal stakeholders.
• Identify opportunities for optimization and recommend actionable strategies to improve campaign results.
• Stay up-to-date with industry trends and best practices to ensure cutting-edge campaign execution.

Collaboration and Leadership:

• Work closely with cross-functional teams (creative, analytics, etc.) to deliver integrated marketing solutions.
• Support the Account Director in strategic planning and business development efforts.
• Contribute to a positive team culture and lead by example in delivering high-quality work

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About you:

• A proven track record of managing successful campaigns with examples.
• Strong expertise in paid social platforms (Facebook, Instagram, Pinterest, Tiktok, etc.) and tools.
• Excellent client management skills with the ability to build and maintain strong relationships.
• Proven experience in managing and mentoring junior team members.
• Strong analytical skills and the ability to translate data into actionable insights.
• Exceptional organizational and project management skills.
• Excellent communication and presentation skills.
• Experience with retail clients, specifically in the clothing and homeware sectors, is a plus.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

#LI-Promoted