Account Manager – Media (Broadcasters, Publishers, & Platforms)

Posted 11 Days Ago
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North Sydney, New South Wales, AUS
In-Office
Mid level
Digital Media • Information Technology • Analytics
The Role
Manage a portfolio of broadcasters, publishers, and platforms in Australia to retain clients, drive upsell and cross-sell, advocate Nielsen cross-media measurement, present insights and QBRs, and help clients leverage Nielsen data for ad sales and content strategy.
Summary Generated by Built In
Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

Role Overview:

As an Account Manager for our Broadcasters, Publishers, and Platforms (BPP) vertical, you are the strategic bridge between Nielsen’s industry-leading data and the giants of the media landscape in the Australian market. You will manage a portfolio of high-value clients—ranging from broadcasters and digital publishers to emerging streaming platforms—with a primary focus on ensuring client retention and driving strategic growth across key accounts.

Your mission is to ensure clients find maximum value in Nielsen’s product suite to support their ad sales, optimize their content strategy, and prove their reach to the market.

Key Responsibilities:

  • Relationship Management & Retention: Act as the primary point of contact for a dedicated book of business in Australia. Build deep, consultative relationships with key stakeholders in Research, Ad Sales, and Strategy departments to secure contract renewals and deepen long-term partnerships.

  • Strategic Growth & Upsell: Proactively identify opportunities to upsell and cross-sell Nielsen solutions. You aren’t just renewing contracts; you’re expanding our footprint by solving client business problems with data and introducing new products.

  • Product Advocacy: Lead the transition of clients toward cross-media measurement. Educate clients on how to interpret data across linear, CTV, and digital environments.

  • Insights & Analysis: You will present quarterly business reviews (QBRs) that highlight market trends, the client's competitive position, and measurable ROI from Nielsen's solutions.

Qualifications

  • Experience: 4–6 years in Media Research, Ad Tech, or Account Management within the Australian media industry.
  • Industry Knowledge: Deep understanding of the ecosystem in Australia: Upfronts/Newfronts, GRPs vs. Impressions, and the shift from Linear to Digital.
  • Analytical Rigor: Ability to "speak data." You should be comfortable explaining reach, frequency, and resonance metrics.
  • Communication: Exceptional presentation skills. You can explain a complex weighting methodology to a non-technical audience.
  • Tech Savvy: Proficiency with Nielsen tools (Consumer and Media View, Ad Intel, N1 Ads, NMI) and CRM software (Salesforce).
  • Why This Role Matters: In an era where "counting eyeballs" is harder than ever, you are the person who provides the "source of truth." You help publishers prove their worth and help platforms understand their audience, directly influencing billions of dollars in advertising flow in the Australian media landscape.

Nielsen Core Values: Inclusion, Courage, and Growth. We are looking for a candidate who is curious enough to dive into the data and bold enough to challenge the status quo of media measurement.

Additional Information

Compensation Transparency: The stated salary range represents the full compensation scale for this level. To allow for future progression and development, new employees are typically hired into the lower to middle portion of this range. An individual's exact starting salary at Nielsen depends on several factors, including geographic location, skills, experience, training, certifications, and other business needs.

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

Skills Required

  • 4-6 years in Media Research, Ad Tech, or Account Management within the Australian media industry
  • Deep understanding of the Australian media ecosystem (Upfronts/Newfronts, GRPs vs. Impressions, Linear to Digital shift)
  • Ability to explain reach, frequency, and resonance metrics and complex weighting methodologies to non-technical audiences
  • Exceptional presentation and stakeholder communication skills
  • Proficiency with Nielsen tools (Consumer and Media View, Ad Intel, N1 Ads, NMI)
  • Experience with CRM software (Salesforce)

Nielsen Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nielsen and has not been reviewed or approved by Nielsen.

  • Leave & Time Off Breadth Time off is described as generous, including flexible or unlimited PTO in some roles, paid holidays, sick days, volunteer time, and flex days. Personal days accrue monthly and can be used at employees’ discretion.
  • Parental & Family Support Support includes paid parental leave, family medical leave, adoption assistance, and adoption subsidies. These programs are positioned as part of a comprehensive package for families.
  • Strong & Reliable Incentives Select roles benefit from commissions, car pay, longevity bonuses, and performance-based bonuses. In some cases, overall compensation is characterized as outstanding or very satisfying.

Nielsen Insights

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The Company
HQ: New York, NY
30,034 Employees

What We Do

Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries.

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