Job Title: KTLA Account Executive
The Sales Account Executive generates advertising revenue primarily through developing new prospects and selling potential clients the merits of KTLA’s digital/linear advertising.
- Experience in digital marketing (omni channel multi-platform), with a focus on Video, Display, social media, or email marketing (typically 1-3 years).
- Sell digital TV advertising products across OTT, CTV, Amazon DSP, streaming platforms, and programmatic inventory.
- Experience with digital analytics tools like Google Analytics, Facebook Ads Manager, and other marketing platforms.
- Create customized advertising solutions including display, video, branded content, sponsorships, and station integrations.
- Collaborate with sales support, marketing, and creative teams to develop effective campaigns that deliver measurable results.
- Monitor campaign performance, provide clients with reporting and insights, and optimize campaigns to ensure success.
- Proactively identifies and develops multi-platform new business opportunities.
- Support/advise customers in specific types of advertising and how we can help promote their products or services in the most effective way possible.
- Prepares and delivers sales presentations to clients.
Requirements & Skills:
- Digital marketing expertise (OTT, Display, social media, email marketing & Amazon DSP)
- Experience with Freewheel and Google ad manager a plus
- Excellent communication and presentation skills
- Strong analytical and problem-solving skills
- Project management and organizational skills
- Bachelor’s degree in marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
- Minimum one year’s experience in sales, preferably in the media field
- Valid driver’s license with an acceptable driving record
- Solution oriented
Compensation - $70,000 + commission
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
KTLA will consider qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring.
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SCAM ALERT:
Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at [email protected].
Skills Required
- Minimum one year experience in sales
- 1-3 years experience in digital marketing (video, display, social, email)
- Digital marketing expertise in OTT, CTV, Display, social media, email marketing and Amazon DSP
- Experience with Google Analytics and Facebook Ads Manager
- Experience with Freewheel and Google Ad Manager
- Bachelor's degree in Marketing, Advertising, Mass Communications, or equivalent experience
- Valid driver's license with an acceptable driving record
- Excellent communication and presentation skills
- Strong analytical and problem-solving skills
- Project management and organizational skills
- Ability to sell digital TV advertising across OTT, CTV, streaming platforms, and programmatic inventory
- Solution oriented mindset
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
