Your team’s dynamic:
Genetec is a leading provider of video management, access control products and license plate recognition. The education sector—spanning public and private K–12 schools, colleges, and universities—has unique needs when it comes to safety, operations, and digital transformation.
The Account Executive (AE) focused on education will play a key role in aligning Genetec’s solutions with the specific goals and workflows of academic institutions. This role combines deep understanding of the education environment with strategic sales and relationship-building capabilities.
What your day will look like:
Your primary responsibility is to expand Genetec’s footprint across K–12 and higher education institutions through strategic sales, partner collaboration, and customer relationship management. Responsibilities and time allocation:
- Existing Customers (30%)
- Portfolio Expansion – Understand current environment and long -term goals; grow platform adoption
- Product Adoption – Close consumption gaps by helping customers fully use the platform and become strong advocates for Genetec within their organization
- Reference Accounts – Foster strong relationships that lead to customer advocacy within the education community
- New Logo Customers (35%)
- Prospecting – Proactively identify and pursue new business opportunities
- Aligning with the Buying Cycle – Understand where buyers are in the cycle, influence early, promote our grants program, and position Genetec in RFPs when needed
- Partner Collaboration (15%)
- Account Planning with SI Partners – Work closely with end user customers, channel partners, and your PAE to align on goals, strategies to drive demand for the platform
- Internal Collaboration – Align with Sales Engineers, SMEs, PAEs and the Genetec partner team to minimize conflict and meet customer needs
- Marketing (10%)
- Education Tradeshows & Networks – Participate in relevant associations (e.g., AASA, NACUBO, EDUCAUSE)
- End User Engagement – Support regional user groups, panels, and peer-led education events
- Administrative (10%)
- CRM – Maintain disciplined, strategic, and timely CRM activity
- Training and Product Knowledge – Continuously expand product and industry expertise through Genetec resources and end user engagement
- Internal Systems and Processes – Leverage internal tools, follow internal processes, and HR systems required for the AE role
More about you:
- Deep understanding of the operations, safety concerns, and procurement practices within K–12 and higher education institutions
- Established relationships in the education vertical or with relevant stakeholders (e.g., boards, campus safety, IT, facilities)
- Ability to sell to multi-stakeholder committees and navigate complex buying structures
- Strong understanding of how Genetec solutions align with education-specific workflows (e.g., access control across campuses, video monitoring in public spaces, emergency response integration)
- Familiarity with education-focused industry tradeshows, associations, and public-private networks
- Strong time management and territory planning skills—especially when covering multiple institutions across metro regions
- Ability to anticipate education-sector needs based on evolving safety regulations, digital infrastructure, and funding models
The AE will be evaluated on a mix of sales outcomes and strategic influence, including:
- Expansion sales within existing education accounts
- New logo wins across public and private institutions
- Lead generation and conversion
- Number and strength of education reference accounts
- Event participation and visibility in the education space
- CRM accuracy and discipline
- Product and vertical knowledge
- Contribution to forecasting and pipeline accuracy
Let’s talk perks!
- Attractive compensation package with 401K match
- Training Tuition Reimbursement Program
- Work-life balance with a flexible working schedule
Still not sure if you check every box, but think it’s worth a shot? We love that enthusiasm!
Thank you for your application, but please note that only qualified candidates will be contacted. Head-hunters and recruitment agencies may not submit resumés/CVs through this Web site or directly to managers.
Top Skills
What We Do
Leading technology provider of business intelligence, unified physical security, public safety, and operations. Genetec develops open-platform software, hardware, and cloud-based services for the physical security and public safety industry. Its flagship product, Security Center, unifies IP-based video surveillance, access control, and automatic license plate recognition (ALPR) into one platform. A global innovator since 1997, Genetec is headquartered in Montreal, Canada, and serves enterprise and government organizations via an integrated network of resellers, integrators, and consultants in over 159 countries. Genetec was founded on the principle of innovation and remains at the forefront of emerging technologies that unify physical security systems.
