Account Executive
Passionate about the automotive industry and driven by the desire to help clients succeed, this role offers the opportunity to work closely with key automotive brands and media agencies, making a significant impact within TLA's commercial team.
Are You Ready to Take the Next Step in Your Career?
Are you ready to build on your experience and drive success with a company that's reshaping the automotive marketing landscape? TLA is looking for an experienced and ambitious Account Executive to join our award-winning team and contribute to our growth.
Your Role at TLA
Our mission is to enable automotive brands to sell more cars by delivering the highest quality leads and driving new car sales through our ground-breaking Martech solutions. Join us in forging strong partnerships with major UK auto brands and their marketing agencies, while playing a pivotal role in driving our commercial success.
What We're Looking For
We're searching for an experienced professional who is passionate about the automotive industry and ready to take ownership of client relationships and campaign success. As an Account Executive, you'll need:
- A deep passion for the automotive industry, with a thorough understanding of industry trends and a drive to stay ahead of market developments.
- Proven experience in account management or a client-facing role, with the ability to manage and grow client relationships effectively.
- An exceptional eye for detail, ensuring leads and campaigns are of the highest quality and accurately managed.
- Strong communication skills, with experience presenting to clients, making calls, and building lasting relationships with stakeholders at all levels.
- A proactive and adaptable mindset, ready to tackle challenges head-on, and implement improvements for continued success.
- Experience in strategic planning, contributing to long-term account growth and campaign optimisation.
Responsibilities
As an Account Executive, you'll take on greater responsibilities and play an integral part in TLA's Commercial team. Key tasks include:
- Client Relationships
Take full ownership of client relationships, acting as the primary contact for manufacturers and their agencies. You'll be responsible for supporting their strategic objectives, securing and growing budgets, and ensuring client satisfaction. Regular meetings with clients in London, as well as hosting at our Liverpool office, will be key aspects of this role. - Account Management
Manage and oversee multiple client accounts, monitoring and analysing lead volumes and conversion rates across campaigns. Identify opportunities for optimisation and ensure maximum performance for each account. - Internal Collaboration
Collaborate closely with internal teams, including marketing, data analysis, and product development, to ensure optimal performance of each client account. Facilitate cross-departmental efforts to resolve challenges and drive continuous improvement. - Business Development
Lead the development of pitches and proposals for new business and growth opportunities. Contribute to strategies that enhance the future success of each account, aligning with TLA’s long-term goals. - Strategic Planning
Work with clients to develop comprehensive account strategies aimed at long-term success. Take into consideration client needs, focusing on adding value and exceeding their expectations. - Preparation and Research
Prepare for client meetings by gathering data, creating slide decks, and ensuring all necessary follow-up actions are completed. Manage key metrics, performance figures, and client data, supporting strategic decision-making. - Quality Control
Conduct quality checks to ensure that all leads sent to clients meet the highest standards. Identify and address any irregularities, maintaining data flow and system integrity across campaigns.
The TLA Experience
- Step into a role where your expertise directly influences TLA's leading-edge work in automotive marketing.
- Be part of a diverse and inclusive workplace, with a hybrid work model that balances office collaboration and home flexibility.
- Thrive in a culture that values each team member's journey and supports career growth.
What We Offer
- A mid-level position in an innovative industry, where your contributions will have a direct and visible impact.
- Ongoing professional development through training, mentorship, and career advancement opportunities.
- A competitive package, with ample room for growth and development.
- Hybrid working: Monday, Tuesday, and Thursday office-based; Wednesday and Friday work from home.
- Annual leave starting at 22 days.
- Company-wide bonus scheme (eligible criteria apply).
- Discretionary summer working schedule.
- Private Health Care (following successful completion of a 6-month probation period).
PLEASE NOTE: This role is open only to candidates with the right to work in the UK without the need for sponsorship or visa. It also requires weekly attendance in our Liverpool office for at least two days per week.
What We Do
In today's digital age, the majority of car buyers turn to the internet for research, making it challenging for automotive brands to reach and engage with them effectively. That's where we come in.
We operate a network of unique automotive websites, each designed to cater to specific segments of the car buyer market. Our sites generate substantial volumes of high-quality leads that convert at industry-leading rates, ensuring your brand connects with the right buyers at the right time.
Our proprietary TLA CAP (Customer Acquisition Platform) helps automotive brands tackle common challenges, such as duplication and inconsistency, that often lead to wasted time and resources.
Trusted by the UK's most prominent and well-established automotive brands and their media agencies, we provide unparalleled access to a vast pool of potential car buyers, empowering your brand to sell more cars.
With offices in Liverpool and London, as well as remote team members across the country, our diverse and talented team includes developers, strategists, data specialists, marketers, customer service professionals, and more.
To learn more about our current vacancies or the company itself, visit tla.co.
