Banyan Software is the best permanent home for software businesses that serve specialized industries, their employees, and their customers. We are on a mission to acquire, build, and grow great companies worldwide, helping them modernize through shared AI expertise and operational discipline. The Banyan Software Foundation, endowed with $100 million in Banyan stock, leverages technology to build a greener and more equitable world. Banyan is Great Place to Work Certified, a five-time Inc. 5000 honoree, and a top 10 company on the Deloitte Technology Fast 500. Founded in 2016 and headquartered in Atlanta, Banyan operates more than 100 portfolio companies across North America, the UK, EU, and APAC.
About Us:
Welcome to VersaBadge! We’re on an exciting mission to transform healthcare operations with our innovative Bluetooth Low Energy (BLE) Real-Time Location Systems (RTLS). Since our journey began in 2016, we’ve been passionate about serving rural healthcare, making location-aware technology more accessible to those facilities that have often been overlooked due to cost and complexity. Today, we proudly support over 250 hospitals and clinics across the U.S., empowering them to enhance financial health, compliance, caregiver safety, and workforce efficiency.
As we continue to grow, we’re excited to expand into the behavioral healthcare market, bringing our cutting-edge technology to even more healthcare settings. This is a pivotal growth area for us, and we’re actively looking for talented individuals with experience in the behavioral healthcare industry to help guide and accelerate our success in this vital sector!
Position Overview:
We are on the lookout for a dynamic and results-driven Account Executive to join our vibrant team! In this role, you will play a key part in driving pipeline and sales initiatives for assigned territories within the behavioral healthcare market. Reporting to the Vice President of Sales & Marketing, you will proactively seek new leads, creatively position our offerings, and maintain a laser focus on achieving your ambitious sales goals. You’ll also represent VersaBadge at exciting conferences, build and nurture relationships with clients and channel partners, and cultivate referrals to propel business growth.
This non-traditional role requires a multi-faceted approach, where you'll be instrumental in driving sales and marketing initiatives in the behavioral healthcare industry!
Responsibilities:
- Build and Expand Client Relationships: Proactively establish connections with new prospects and nurture strong relationships with existing clients.
- Identify and Pursue New Business Opportunities: Conduct independent research and leverage industry insights to target high-potential prospects, focusing on expanding non-radio revenue.
- Lead Pipeline Development: Be a driving force behind the company's pipeline growth by achieving quarterly and annual sales goals.
- Drive Targeted Marketing Initiatives: Support demand generation and brand awareness in the behavioral healthcare market.
- Strategic Client Advocacy: Act as the go-to client advocate, addressing client needs promptly and effectively to enhance satisfaction and drive loyalty.
- Collaborate for Seamless Execution: Work closely with internal teams to ensure successful execution of client-centric initiatives aimed at driving engagement, awareness, or sales.
- Contribute to Product Strategy: Relay client feedback to internal teams, contributing to ongoing product enhancements and new product development strategies.
- Marketing Partnership: Partner with marketing to develop tailored campaigns and innovative ways to position products based on client insights.
- Networking and Industry Presence: Attend industry conferences and networking events as needed to increase market visibility and client engagement.
Requirements:
- Proven success in sales, marketing, or client-facing roles, or relevant clinical experience in behavioral health, with a keen interest in transitioning into a sales role.
- Strong understanding of (or ability to quickly learn) sales processes, lead generation strategies, and sales funnel management.
- Experience contributing to content creation such as sales decks, email templates, case studies, patient or client education materials, or marketing campaigns.
- Excellent communication and interpersonal skills, with the ability to build rapport, establish credibility, and translate complex clinical or operational concepts for diverse audiences.
- Ability to thrive in a fast-paced, dynamic environment and effectively prioritize competing demands.
- Comfort with CRM systems (Salesforce or HubSpot), Microsoft Office Suite, and G Suite tools, or a demonstrated ability to quickly adopt new technology platforms.
- Willingness to travel as needed to attend conferences, site visits, and client meetings.
Benefits:
- Competitive salary and performance-based incentives.
- Comprehensive health, dental, and vision insurance plans.
- Retirement savings plan with company match.
- Flexible work schedule and remote work options.
- Professional development opportunities and exciting career growth potential!
Diversity, Equity, Inclusion & Equal Employment Opportunity at Banyan: Banyan affirms that inequality is detrimental to our Global Teams, associates, our Operating Companies, and the communities we serve. As a collective, our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Banyan is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
Please Note: Banyan Software does not accept unsolicited resumes or applications submitted via email, LinkedIn, or other direct channels. All candidates must apply through our official Careers site to be considered for employment. Applications submitted outside of our applicant tracking system will not be reviewed.
Beware of Recruitment Scams
We have been made aware of individuals fraudulently posing as members of our Talent Acquisition team and extending fake job offers. These scams may involve requests for personal information or payment for equipment.
Protect yourself by following these steps:
- Verify that all communications from our recruiting team come from an @banyansoftware.com email address.
- Remember, employers will never request payment or banking information during the hiring process.
- If you receive a suspicious message, do not respond — instead, forward it to [email protected] and/or report it to the platform where you received it.
Your safety and security are important to us. Thank you for staying vigilant.
Skills Required
- Proven success in sales, marketing, or client-facing roles, or relevant clinical experience in behavioral health with interest in transitioning to sales
- Strong understanding of (or ability to quickly learn) sales processes, lead generation strategies, and sales funnel management
- Experience contributing to content creation such as sales decks, email templates, case studies, patient or client education materials, or marketing campaigns
- Excellent communication and interpersonal skills; ability to translate complex clinical or operational concepts for diverse audiences
- Ability to thrive in a fast-paced, dynamic environment and effectively prioritize competing demands
- Comfort with CRM systems (Salesforce or HubSpot), Microsoft Office Suite, and G Suite tools, or ability to quickly adopt new technology platforms
- Willingness to travel as needed to attend conferences, site visits, and client meetings
Banyan Software Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Banyan Software and has not been reviewed or approved by Banyan Software.
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Healthcare Strength — Health coverage includes comprehensive medical, dental, and vision, with indications of an established U.S. carrier relationship. This points to mainstream plan depth and reliable access to core care.
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Parental & Family Support — Paid parental leave is explicitly provided for new parents. This offers dedicated time and support during family transitions.
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Wellbeing & Lifestyle Benefits — Programs include a Learning & Development fund, two annual volunteer days, and an employee relief program for unexpected hardships. These elements extend support beyond base pay into growth, community, and resilience.
Banyan Software Insights
What We Do
Banyan Software provides the best permanent home for successful enterprise software businesses, their employees, and customers to preserve the legacy of founders, while helping grow the business into the future. We are on a mission to acquire, build and grow great software businesses that have dominant positions in niche markets all over the world. Today Banyan has over 750 employees throughout the US, Canada, UK, Europe, Australia and New Zealand. Founded in 2016 with permanent capital to preserve the legacy of founders, Banyan focuses on a buy, hold and grow for life strategy. For more information on Banyan Software, Inc. visit: http://www.banyansoftware.com What We Look For: - Great enterprise software businesses that have dominant positions in niche markets - We work with owners who are thinking about an exit today or further down the road - We are flexible and can be creative when we find a business that is a good fit - The businesses in the Banyan family all share a similar profile: - Annual revenues in excess of $2M-$30M - A high percentage of recurring revenue - Positive operating margins and cash flow - High customer retention and satisfaction - Happy and committed employees
