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One of the distinguishing marks of our company is the talented people who embrace the people-first, always advancing, and results-driven culture. Professional growth abounds in this motivating environment. We value the diverse talents and experiences our employees bring to Patterson and believe that they build a stronger and successful organization.
Job Description:
Location: Must be located within any of the following States so that you are to drive to feedyards in the US: CO, NE, KS, SD, IA, OK, TX, MO
Full-time
About Redbook
Redbook is revolutionizing feedyard management with cutting-edge software that streamlines operations, improves decision-making, and drives profitability. We are growing fast and looking for a driven individual to join our team in a dynamic, high-impact sales role.
About the Role
We are looking for an Account Executive to join our sales team and drive customer acquisition and revenue growth efforts across the U.S. feedyard industry. You’ll own the entire sales process — from prospecting and qualifying leads to running demos, negotiating contracts, and closing deals.
This is a high-growth opportunity for someone who thrives on building relationships, understanding operational challenges, and delivering solutions that make feedyards more efficient and profitable. Experience in or around the cattle industry is a major plus.
What You’ll Do
Within 1 Month, You Will:
Develop a deep understanding of Redbook’s software, features, and customer value.
Begin prospecting feedyards and introducing them to our solution.
Learn and execute our outbound sales strategy, including cold calls, emails, and industry outreach.
Shadow live demos and customer onboarding sessions to understand common questions and objections.
Within 3 Months, You Will:
Take ownership of your own pipeline, from lead generation through close.
Conduct discovery calls to understand customer pain points and tailor solutions accordingly.
Run product demos, deliver proposals, and manage follow-up communications.
Collaborate with leadership to refine sales playbooks and improve conversion rates.
Within 6 Months, You Will:
Consistently close new feedyard customers and exceed sales targets.
Build long-term relationships with customers to ensure satisfaction and identify expansion opportunities.
Provide structured feedback to our product and customer success teams based on customer needs.
Represent Redbook at industry events, trade shows, and feedyard visits.
What We Are Looking For
Industry Knowledge – Experience in the cattle industry (especially feedyards) is a major advantage.
Full-Cycle Sales Experience – You’ve owned deals end-to-end, from cold outreach to close.
Grit & Hunger – You’re relentless in pursuing opportunities and learning new skills.
Entrepreneurial Mindset – You take initiative and thrive in a fast-moving, unstructured environment.
Strong Communicator – You can effectively explain complex software and operational concepts to busy feedyard managers.
Organized – You can manage a large pipeline, follow up consistently, and track your progress.
Curious & Consultative – You ask smart questions and tailor your approach to each customer’s operation.
Why Join Redbook?
Fast-growing company with major career growth potential.
Competitive salary + uncapped commission opportunity.
Work closely with experienced industry professionals.
Opportunity to shape the future of feedyard technology.
Compensation and Benefits
$60,000 base salary, $120,000 OTE (negotiable based on experience)
Competitive medical, dental, and vision insurance
Flexible-time-off (FTO)
Equipment to get your job done
If you’re ready to take ownership of your own territory and drive measurable growth in the cattle industry, apply now!
What's In It For You
We provide competitive benefits, unique incentive programs and rewards for our eligible employees:
Full Medical, Dental, and Vision benefits and an integrated Wellness Program.
401(k) Match Retirement Savings Plan.
Educational Assistance Program.
Full Paid Parental and Adoption Leave.
LifeWorks (Employee Assistance Program).
Patterson Perks Program.
Compensation:
This position is paid on a commission basis.
EEO StatementPatterson provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or other related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
What We Do
Patterson strengthens the oral and animal health markets in North America and the United Kingdom. From small, private practices to large group networks and production operations, we guide our customers with bold solutions and a personal touch. We are much more than a distributor – we are an indispensable partner.
Patterson Dental has strengthened the dental industry since our company’s founding in 1877. Today, Patterson Dental continues to partner with dental practices of all sizes to provide expertise, products, technologies and services needed to grow productive, modern practices, and keep them running smoothly.
No other company supports the animal health market like Patterson. We entered the animal health industry in 2001 with our acquisition of Webster Veterinary and expanded with our 2015 acquisition of Animal Health International, Inc. We provide all the technology, products, expertise and solutions needed to deliver exceptional animal care and drive profitability across the companion, production and equine markets.
An Equal Opportunity Employer
As a people-first company, Patterson promotes a culture that embodies and celebrates diversity and inclusivity. We believe our employees’ unique experiences and differences are what strengthen us and drive our success. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status.
We are Patterson. We welcome you.
Disability Accommodation
If you require reasonable accommodation due to a disability for any part of the hiring process, you may submit your request to HR by calling 1-866-234-2165 or by email to [email protected]. You can also mail your request to Patterson Companies, Inc. Attn: HR EEO Coordinator, 1031 Mendota Heights Rd, St. Paul, MN, 55120. Information received will be routed to a representative who will provide assistance to ensure appropriate consideration of your request.








