About Persona
Persona is the configurable identity platform built for businesses in a digital-first world. Verifying individuals and organizations is harder — but more important — than ever, with AI enabling fraudsters to launch sophisticated accounts at scale and regulations evolving rapidly.
We’ve built Persona to support practically every use case and industry — that’s why we’re able to serve a wide range of leading companies. For example, Instacart relies on Persona to verify shoppers who onboard onto their platform before delivering groceries to your doorstep. Meanwhile, OpenAI relies on Persona to keep bad actors out, protecting one of the world’s most powerful AI platforms from large-scale abuse in a time when AI is reshaping the way we work and live.
We believe that making the internet safer and more human requires a team that reflects the diverse, global nature of the people we aim to serve. We’re growing rapidly and looking for exceptional people to join us.
About the Role
Persona is looking for a business development professional that will drive revenue and business growth for our public sector segment. The ideal candidate will have a genuine interest in understanding a complex, technical platform and is passionate about building relationships with both program and procurement stakeholders. This is the right role for you if you have a competitive edge, a strong work ethic, and desire to join a world-class sales team that will accelerate your career in tech sales.
What you'll do at Persona:
Proactively reach out to prospective partners to discover Federal and State agencies that we can serve
Own the sales process by leading meetings, building relationships, coordinating Persona resources to deliver solutions, preparing analytical business cases, and closing legal agreements
Navigate complex organizations and procurement cycles to align with decision makers and build champions within prospects and partners
Continue to drive value to our partners post-close by owning relationships and helping our partners be successful with our solutions
Represent Persona in accordance with our corporate values at all times
What you'll bring to Persona:
7+ years of successful experience in sales and business development
Track record of successfully employing a top-down sales motion for complex technical products
Experience selling into Federal, State, Local Government, and Higher Education
Familiarity with identity verification or other fraud detection solutions (or a strong willingness to learn)
Self-motivated, detail-oriented, with a big appetite for winning
Experience in fraud, identity verification, or another analytical discipline in program integrity is a plus
Candidates must be legally authorized to work in the United States and must live in the United States
Benefits and Perks
For full-time employees (excluding internship and contractor opportunities), Persona offers a wide range of benefits, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipend, wellness benefits, among others. While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.
Diversity, equity, inclusion and belonging
At Persona, we strive to put diversity and inclusion at the forefront of everything we do, reflecting our core values. Our DEIB Employee Resource Group seeks to build a diverse and inclusive team that fosters an environment where each Personerd feels empowered to bring their unique differences to work and achieve their full innovative potential. Our hope is that by fostering such an environment, we strengthen our business and relationships by putting people first.
We strive to promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.
Top Skills
What We Do
Persona helps businesses manage KYC/AML/KYB programs, fight fraud, and build trust by automating any identity-related use case with our flexible identity infrastructure. For example, we help Branch automate their KYC process and Coursera verify learners’ identities before delivering course credentials.
Beyond securely collecting and verifying user information such as PII, government IDs, and biometric selfies, our platform also provides flexible case review and orchestration tools to help businesses streamline and automate their identity operations — from setting custom rules to ingesting third-party data and triggering external actions.
Why Work With Us
Persona's a leader in identity verification, offering unmatched flexibility to meet diverse business needs. With customizable building blocks, our product adapts to various industries, use cases, and risk levels. Our core value of having a People-first culture thrives on new perspectives that enrich the workplace and support our mission and value.
Gallery








