- Own and manage the full sales cycle: prospecting, discovery, demo, negotiation, and close
- Sell AI-driven solutions (e.g. conversational AI, lead management, broadcast) to automotive clients
- Build strong relationships with dealer principals, general managers, sales directors, and stakeholders
- Identify customer pain points and position AI solutions that drive measurable ROI
- Develop and maintain a healthy pipeline through outbound prospecting and inbound leads
- Deliver compelling product demos and value-based proposals
- Forecast accurately and consistently meet or exceed revenue targets
- Stay current on automotive industry trends and emerging AI technologies
- 1+ years of B2B sales experience, preferably in automotive, SaaS or AI
- Proven track record of meeting or exceeding quota
- Experience selling to automotive dealerships, dealer groups, or automotive service providers
- Strong consultative selling and negotiation skills
- Ability to explain complex AI concepts in simple, business-focused language
- CRM proficiency (Salesforce, HubSpot, or similar)
- Experience selling AI, automation, CRM, or data-driven platforms
- Automotive industry knowledge (retail automotive, OEMs, marketplaces, mobility tech)
- Experience with mid-market or enterprise automotive accounts
- Consistently achieving or exceeding monthly and quarterly sales targets
- Building long-term relationships with automotive clients
- Helping customers unlock real business value from AI solutions
- Becoming a trusted expert in AI for automotive sales and operations
- Work with cutting-edge AI technology in a fast-growing automotive market
- Competitive base salary + uncapped commission
- Career growth opportunities in a scaling AI organization
- Collaborative, high-performance sales culture
- Gym discounts
- Employee and Family Assistance program
- Virtual wellness events
- Conferences & training budget
- Regular internal training programs
- Let us help you invest in your future with 3% matching towards your pension and multiple forms of income protection.
- Annual bonus structure
- 3% CPP matching
The base salary range for this position is CAD $75k – $80k.
This range reflects the expected compensation at the time of posting. The final offer may vary and can be higher based on relevant skills, experience, location, and market conditions. This role also includes a sales plan (OTE) and may include benefits and other employee offerings.
Use of Artificial Intelligence in Hiring: We use artificial intelligence (“AI”) in our hiring process, including to screen, assess, or select applicants for this position.
Vacancy Status: This job posting is for an existing vacancy.
Skills Required
- 1+ years of B2B sales experience
- Proven track record of meeting or exceeding quota
- Experience selling to automotive dealerships or dealer groups
- Strong consultative selling and negotiation skills
- Ability to explain complex AI concepts in simple terms
- CRM proficiency (Salesforce, HubSpot, or similar)
What We Do
AutoTrader.ca is the leading advertising partner for Canadian automotive retailers and manufacturers. With over 25.7 million visits a month and more than 6 million total mobile app downloads, our largest automotive marketplaces – AutoTrader.ca and AutoHebdo.net – are the #1 source for all things automotive in Canada. The company offers retailers and manufacturers access to a robust audience of new and used car shoppers, best-in-class advertising services and rich data insights. AutoTrader.ca is proud to be the first to offer a completely integrated digital retail experience for consumers and dealers on a major Canadian automotive marketplace.
