Account Executive, KGTV

Posted 21 Hours Ago
Be an Early Applicant
San Diego, CA
40K-55K Annually
1-3 Years Experience
Digital Media
The Role
As an Account Executive at KGTV, you will develop new advertising business in television and digital media, manage existing accounts, and provide customized advertising solutions. This role involves creating marketing strategies, networking, and using data to optimize advertising campaigns, contributing to both client satisfaction and revenue growth.
Summary Generated by Built In

Join the dynamic team at KGTV in sunny San Diego, where we are more than just a media outlet—we're Growth Experts with a proven track record of delivering results that matter. In an age where advertising has evolved beyond mere exposure, businesses crave impactful strategies that drive real success. At KGTV, we understand this need and empower our clients with innovative solutions that cut through the noise and deliver tangible outcomes. If you are a driven sales professional ready to be part of a forward-thinking team that prioritizes effectiveness over complacency and thrives on collaboration, we invite you to apply. Together, let’s transform the advertising landscape and help our clients reach new heights of success!

This is your opportunity to be more than just a seller—become a vital partner in the success stories of our community. If you're excited about crafting customized advertising solutions that drive growth and foster connections, we want to hear from you!

As an account executive, you will play a critical role in developing new television and digital business while also growing existing accounts. You can have a hand in helping our local economy flourish by offering businesses the opportunity to gain new customers through a variety of platforms including OTT video, social media, digital display, and broadcast TV.

We’re committed to your success, offering top-notch sales training and the support of industry experts, locally and nationwide. If you’re ready for a career that’s as exciting as it is rewarding, apply now to join Scripps at KJRH and become a vital part of our success story!

Scripps offers different types of flex work arrangements for many positions. Please ask your recruiter for more information.

A DAY IN THE LIFE:

  • You will be selling broadcast television and digital advertising solutions. Digital solutions include over-the-top (OTT) video, search strategies (SEO/SEM), social media marketing and more. You will sell to local and regional businesses and advertising agencies

  • Independently prospect, develop and maintain new business in the market using the Scripps Sales Process and developing customized solutions

  • Travel to the office or hop on Zoom to host a brainstorm session with your team for an upcoming advertising campaign

  • Attend a regular call with an existing client to talk about campaign performance and ideas for upcoming promotions

  • Use ratings, qualitative and market trend data to negotiate program ratings and advertising rates with advertising agencies to maximize revenue

  • Cultivate new relationships with businesses in the local community by networking, cold calling, and referrals

  • Develop and deliver advertising and marketing campaigns, and media plans.

  • Maintain and grow existing accounts by reworking and optimizing schedules and products as needed, showcasing attribution proof of performance, and providing best in class customer service

  • Effectively manage a sales funnel within the Customer Relationship Management (CRM) software and achieve key performance indicators and activity levels

  • Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects


WHAT YOU’LL NEED:

  • Bachelor’s degree in sales, marketing, or related field preferred

  • Minimum of 2 years proven sales success

  • Experience in strategic account management, broadcast ratings and digital execution is a plus

WHAT YOU’LL BRING:

  • Knack for relationship building

  • Results-driven attitude

  • Excellent communication skills

  • Strong organizational skills

  • Confidence to speak with decision makers

  • Valid driver’s license and good driving record required (proof of insurance and liability coverage may be required)

  • And, if you have broadcast TV experience, that’s a plus

#LI-SM2

#LI-Onsite

COMPENSATION RANGE:

Annual Salary: $40,000.00 - 55000


 

Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in California.


 

WHAT WE OFFER (Additional Benefits):

  • Extensive Scripps Sales Process training

  • Uncapped sales commission

  • Monthly allowance for mileage and cell phone

  • A career path to grow your professional experiences

  • Full medical, dental and vision benefits, as well as certain other health and wellness benefits

  • Retirement savings plan with company match

  • Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

SCRIPPS' COMMITMENT TO EQUITY, DIVERSITY AND INCLUSION:
At Scripps, we are committed to a diverse and inclusive culture that reflects the communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. Scripps leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to equity, diversity and inclusion at scripps.com.

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.

The Company
Cincinnati, OH
5,168 Employees
On-site Workplace

What We Do

Serves audiences and businesses through a growing portfolio of television, radio and digital media brands.

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As the nation’s fourth-largest local TV broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. The Scripps Networks reach nearly every American through the national news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.”

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