The Company
Marigold is a fast-growing marketing technology company helping growing businesses build stronger customer relationships through its three core platforms: Emma, Campaign Monitor, and Vuture. We deliver powerful tools for email, SMS, and marketing automation that elevate engagement and drive real results. Marigold is headquartered in Nashville, Tennessee, with team members across the United States, Australia, and the United Kingdom.
The Role
The Account Executive I is the first level of independent Account Executive ownership within Marigold's Commercial Sales organization. This is a full-cycle, quota-carrying role responsible for generating pipeline, managing an assigned territory or segment, and closing new business.
This role is a natural progression for a Sales Development Representative II who has demonstrated readiness for broader territory, quota, opportunity, and forecast ownership. The Account Executive I manages opportunities that require greater ownership or complexity than typical SDR scope while continuing to build predictable full-cycle sales performance.
What You'll Do
- Develop and execute new-business pipeline-generation activity within an assigned territory, segment, vertical, or prospect group.
- Own qualified opportunities from prospecting or SDR handoff through negotiation and close.
- Partner with SDRs to progress opportunities that require broader sales ownership and provide feedback on handoff quality.
- Lead consultative discovery and deliver tailored product demonstrations aligned with customer objectives.
- Manage multiple stakeholders, requirements, timelines, risks, and next steps throughout the buying process.
- Identify, develop, and close new-business revenue opportunities within the assigned territory or prospect scope.
- Maintain pipeline coverage sufficient to support assigned quota.
- Provide accurate forecasts, opportunity stages, close dates, and risk assessments.
- Maintain strong CRM discipline and complete customer and opportunity documentation.
- Partner cross-functionally to deliver a consistent customer experience and support revenue outcomes.
How Success Is Measured
- Attainment of assigned new-business quota and full-cycle opportunity goals.
- Qualified-pipeline creation, pipeline coverage, win rate, and consistent opportunity progression.
- Forecast accuracy, CRM discipline, and effective ownership of prospecting- and SDR-sourced opportunities.
- New-business growth within the assigned territory or prospect scope.
You are a developing full-cycle seller who is ready to independently own a new-business territory, pipeline, quota, opportunities, and forecast. You are confident conducting discovery, presenting solutions, managing prospect decisions, and closing new business while continuing to strengthen territory strategy and forecasting skills.
Ideal Qualifications
- 2-5 years of experience in sales, business development, or another quota-carrying customer-facing role.
- Demonstrated success generating qualified pipeline and closing commercial opportunities.
- Experience managing discovery, product demonstrations, objection handling, negotiation, and close.
- Ability to manage a territory or opportunity portfolio with increasing independence.
- Strong consultative selling, prioritization, relationship-building, and forecasting skills.
- Experience partnering with SDRs or coordinating opportunity handoffs.
- Strong CRM discipline and attention to pipeline accuracy, next steps, and customer documentation.
Nice to Have
- Experience selling SaaS, marketing technology, or subscription-based software.
- Experience selling within a defined territory or industry vertical.
- Experience independently managing new-business opportunities through the full sales cycle.
- Familiarity with email marketing, automation, or customer-engagement platforms.
Location Eligibility
This position is eligible for hire in the following US states: Arizona, Florida, Georgia, Maryland, Massachusetts, Michigan, New Jersey, New York, North Carolina, Pennsylvania, Tennessee, Texas, and Virginia.
Compensation & Benefits
Compensation:
The base salary range for this role is $65,000 - $75,000 annually. This role is also eligible for commissions based on performance / sales targets / company results. The expected range for this variable compensation is $65,000 - $75,000 annually.
The compensation range represents the pay the Company reasonably expects to offer for this position. Actual compensation will be determined based on factors such as skills, experience, qualifications, internal equity, geographic location, and applicable law.
Benefits:
- Competitive benefits including: medical/dental/vision insurance, life/accident/disabilities insurance, supplemental health benefits, FSA, EAP and pet insurance
- Generous time off (we call it Open Time Away) as well as paid holidays and a birthday benefit day off.
- Paid Volunteer Time
- 401k plan with a company match on your contributions.
- Employee-centric and supportive remote work environment with flexibility.
- Support for life events including paid parental leave.
Skills Required
- 2-5 years of experience in sales, business development, or another quota-carrying customer-facing role.
- Demonstrated success generating qualified pipeline and closing commercial opportunities.
- Experience managing discovery, product demonstrations, objection handling, negotiation, and close.
- Ability to manage a territory or opportunity portfolio with increasing independence.
- Strong consultative selling, prioritization, relationship-building, and forecasting skills.
- Experience partnering with SDRs or coordinating opportunity handoffs.
- Strong CRM discipline and attention to pipeline accuracy, next steps, and customer documentation.
- Experience selling SaaS, marketing technology, or subscription-based software.
- Experience selling within a defined territory or industry vertical.
- Experience independently managing new-business opportunities through the full sales cycle.
- Familiarity with email marketing, automation, or customer-engagement platforms.
Marigold Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Marigold and has not been reviewed or approved by Marigold.
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Leave & Time Off Breadth — Leave offerings are positioned as generous through “Open Time Away” (unlimited PTO in practice), paid holidays, and an extra birthday day off. Paid time for volunteering and workplace flexibility further strengthen the overall time-off experience.
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Wellbeing & Lifestyle Benefits — Wellbeing support is framed as comprehensive, including access to mental health care services and broader wellbeing programs. A home office stipend for remote work also adds lifestyle support beyond core insurance coverage.
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Healthcare Strength — Healthcare coverage is presented as broad, including medical, dental, and vision insurance, alongside disability and life insurance. Overall coverage breadth suggests a complete baseline package for many employees.
Marigold Insights
What We Do
Where relationships take root. The Marigold approach to Relationship Marketing stands alone in a world of one-size-fits all marketing technology companies. Our solutions are designed for your specific size, industry, and maturity, giving you the technology and expertise you need to grow the relationships that grow your business, from customer acquisition to engagement to loyalty. And, with a team of strategists that provide insights into what’s working, what’s not, and what’s changing in your industry, you’re able to maximize ROI every step of the way. Great marketing isn’t just about conversion, but true connection. Learn why 40,000 businesses around the world trust Marigold to be the firm foundation they need to help relationships take root
