Account Executive, Agency Development Lead

Posted Yesterday
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New York, NY, USA
Hybrid
180K-250K Annually
Senior level
AdTech • Big Data • Internet of Things • Marketing Tech • Mobile • Software • Analytics
Fans to Brands
The Role
Build and scale Flowcode’s agency channel across holding companies, sports marketing agencies, and independent shops. Own agency-sourced and agency-influenced revenue, develop senior partnerships, drive campaign activations, and support recurring platform usage. Create enablement programs, co-sell with agency partners, contribute to demand generation, translate partner feedback into product priorities, and maintain accurate CRM data, pipeline hygiene, and forecasting.
Summary Generated by Built In

Account Executive, Agency Development Lead

Flowcode builds the infrastructure that turns real world touchpoints into measurable, actionable first party IDs, enabling F500 brands to personalize consumer experiences at scale. Our products enable instant, seamless engagement between the physical and digital worlds.

This position is part of our Go-To-Market team, dedicated to serving enterprise clients within core audience segments. As part of this team, you will grow Flowcode's footprint across sports properties and the agencies that shape where brand and sponsorship budgets go, contributing to initiatives that maintain our position as a trusted technology provider for over 70% of Fortune 500 companies.

Role

As the Account Executive, Agency Development Lead, you will build Flowcode's agency channel across the holding companies, sports marketing agencies, and independent shops that influence where brand and sponsorship activations live. Your mandate is to develop agency partnerships and convert them into campaign revenue and recurring platform usage. Success is measured not only in new partnerships, but in the activations, sponsor programs, data acquisition, and recurring spend those relationships unlock.

Responsibilities
  • Own a combined annual revenue number across direct agency-sourced and agency-influenced revenue
  • Own senior relationships across the major holding companies, sports marketing agencies, and independent shops, with a repeatable motion for the mid-market long tail rather than one-off relationships
  • Build, scale, and secure agency partnerships that make Flowcode a default partner in agency planning cycles and scale across campaigns 
  • Connect the two motions - bring agency-held brands into property activations, and bring property inventory to agency clients - so one relationship turns into many campaigns
  • Design and run an enablement program of training, certification, creative and measurement playbooks, and co-selling support, so agency and property teams can pitch and execute Flowcode without Flowcode in the room
  • Co-develop and co-pitch new business alongside agency partners, positioning Flowcode as a differentiator in their client RFPs and pitches
  • Partner with Marketing on demand generation, thought leadership, and presence at the industry moments where sports and agency buyers gather, including Cannes Lions, Advertising Week, the NewFronts, and the major sports business conferences
  • Work with Product and Customer Success to translate property and agency feedback into roadmap priorities such as multi-client account structures, permissions, reporting, and billing
  • Maintain accurate CRM data, pipeline hygiene, and forecasting across direct property revenue, direct agency revenue, and agency-influenced brand revenue
Qualifications
  • 7+ years of experience in agency development, channel sales, or marketing partnerships, with direct experience selling to to advertising, media, or sports marketing agencies
  • Established relationships across across holding company, sports marketing, and independent agency leadership spanning investment, strategy, creative, innovation, and procurement
  • Demonstrated success building a partner or channel motion from early stage to scale, including commercial structures, enablement, and partner tiering
  • Fluency in how agencies actually operate: how budgets are planned and committed, how vendors get onto rosters, how procurement and MSAs work, and where agency and client incentives diverge
  • Proven track record of achieving quota and building pipeline within a complex, multi-stakeholder sales cycle
  • Exceptional communication and interpersonal skills, with the ability to establish credibility with agency executives and their clients alike
  • Strong strategic, analytical and problem-solving abilities, with a solution-oriented approach to partner and client challenges
  • Comfort owning a number that is partly influenced rather than fully attributed, and the rigor to instrument and measure it
  • Experience in fast-paced, dynamic start-up environment with changing priorities
  • Proven ability to work effectively within a team, sharing insights and supporting peers to achieve collective goals
  • Proficiency with CRM software and familiarity with sales engagement tools
  • Bachelor's degree in Business, Marketing, or a related field, or equivalent practical experience

This is an in-office role at our beautiful office in Soho, NYC.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

A successful candidate's starting pay will be determined based on the role, job-related skills, experience, qualifications, work location, and market conditions.

The current range for this role is $180K - $250K OTE plus equity.

Skills Required

  • 7+ years of experience in agency development, channel sales, or marketing partnerships
  • Direct experience selling to advertising, media, or sports marketing agencies
  • Established relationships with holding company, sports marketing, and independent agency leadership
  • Experience building and scaling partner or channel motions, including commercial structures, enablement, and partner tiering
  • Understanding of agency operations, budgeting, vendor rosters, procurement, and master service agreements
  • Proven record of achieving quota and building pipeline in complex, multi-stakeholder sales cycles
  • Exceptional communication and interpersonal skills with agency executives and clients
  • Strong strategic, analytical, and problem-solving abilities
  • Ability to measure revenue that is partly influenced rather than fully attributed
  • Experience working in a fast-paced startup environment
  • Ability to work effectively within a team
  • Proficiency with CRM software and familiarity with sales engagement tools
  • Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience
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The Company
HQ: New York, NY
110 Employees
Year Founded: 2019

What We Do

Flowcode instantly connects your brand to high-value customers, capturing who they are and how they engage. Each premium-designed Flowcode QR code acts as your brand’s front door, delivering a seamless, on-brand experience and unlocking valuable data. Acquire your best audiences at the lowest cost and turn every connection into measurable results.

Why Work With Us

Founded by the former AOL CEO, Tim Armstrong. We are a team of large company executives, startup founders, engineers, scientists, artists, designers, and creators, all data obsessed. We are focused on building a powerfully diverse workforce, not just because it is the right thing to do but because it expands the power of our team.

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