The Role
Leads major client accounts and integrated PR strategies while serving as the senior client contact. Drives business development, pitches, and US market growth; manages account teams; oversees campaign execution, budgets, timelines, and KPIs; provides strategic counsel and industry thought leadership; and delivers data-backed reporting and insights. The role requires strong PR and communications experience, agency leadership, business development success, and familiarity with Web3, fintech, or emerging technology.
Summary Generated by Built In
About Luna PR
Luna PR is a multi-award winning global public relations and communications agency headquartered in Dubai, with offices in the US, UK, and Asia. Since 2017, the agency has proudly served over 600 web3, fintech, and emerging tech clients - from startups to established multinational corporations and government bodies. The agency operates in tandem with clients as strategic partners, ensuring a forward-thinking approach to communication.
In the ever-evolving landscape of technology, Luna PR remains at the forefront, crafting innovative narratives that captivate and inform. Our mission is to actively contribute to the widespread adoption of disruptive technologies
The Role
We’re looking for a dynamic, experienced Account Director to lead client accounts and drive business development initiatives in our growing New York satellite office. This is a key leadership position for someone who thrives on both strategic oversight and relationship building - someone who knows how to deliver impactful campaigns and bring in new business.
Responsibilities
- Client Strategy & Leadership: Serve as the senior point of contact for clients. Shape and lead integrated PR strategies that support their business goals.
- Business Development: Identify and pursue new business opportunities, lead pitch efforts, and help grow the agency’s presence in the US market.
- Team Management: Oversee account managers and executives, mentoring and motivating teams to deliver high-quality work.
- Campaign Oversight: Ensure flawless execution of PR campaigns, monitoring timelines, budgets, and KPIs. Continuously optimize based on results.
- Thought Leadership: Offer strategic counsel to clients, staying ahead of industry trends to proactively provide value.
- Reporting & Insights: Deliver clear, data-backed reporting to clients, turning performance metrics into actionable insights.
Requirements
- 7+ years of PR/communications experience, with at least 3 years in a leadership role at an agency.
- Proven success in business development and client growth.
- Strong grasp of the Web3, fintech, or emerging tech industries (or a deep interest and willingness to learn fast).
- Exceptional strategic thinking, writing, and presentation skills.
- Comfortable leading teams, managing senior clients, and wearing multiple hats in a fast-paced environment.
- Based in New York or willing to relocate (remote position)
What You’ll Get
- Competitive compensation and benefits
- A seat at the table as we expand our US footprint
- Global clients and exciting, forward-thinking campaigns
- A creative, collaborative, no-ego team that’s pushing boundaries in tech PR
Skills Required
- 7+ years of public relations or communications experience
- At least 3 years in an agency leadership role
- Proven success in business development and client growth
- Strong understanding of Web3, fintech, or emerging technology, or willingness to learn quickly
- Exceptional strategic thinking, writing, and presentation skills
- Experience leading teams and managing senior clients
- Based in New York or willing to relocate
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The Company
What We Do
Luna is an in-home, technology-enabled physical therapy platform that brings high-quality, outpatient-level care directly to patients’ homes. The company provides physical therapy through home-based visits, aiming to make high-quality outpatient care more accessible outside traditional clinics. Luna reports more than 2 million completed visits and over 85,000 patients served, demonstrating substantial reach in delivering home-based rehabilitation services across the United States.
