Account Director, Audience Activation

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New York, NY
In-Office
AdTech • Big Data • Analytics
The Role

Responsibilities

  • Become a master of Dynata products and services and how to customize these products for different business customer segments through a deep understanding of customer needs and requirements. (25%)
  • Achieve and exceed quarterly revenue and profit quotas and lead indicator performance metrics. (25%)

Experience

  • 5+ years of relevant experience

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The Company
HQ: Dallas, TX
5,001 Employees
Year Founded: 1977

What We Do

Dynata is the world’s largest first-party data platform for insights, activation and measurement. With a reach that encompasses over 62 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum – from strategy, innovation, and branding to advertising, measurement, and optimization.

The Dynata data platform, an all-in-one solution for insights, activation and measurement, leverages our robust data, innovative technology and more than 40 years’ experience as a pioneer in consumer and B2B insights. Our vision for the Dynata data platform is to automate the entire marketing continuum, with capabilities to target audiences; uncover insights; connect data; activate, measure and optimize campaigns; and analyze, visualize, publish and share those insights to drive your business growth.

We’ve helped more than 6,000 market research firms, brands, media and advertising agencies, publishers, and consulting and investment firms around the world and in every industry accelerate transformation, enable better decision-making, and deliver revenue growth.

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