Account Coordinator, Brand Marketing

Posted 2 Days Ago
New York, NY, USA
In-Office
45K-48K Annually
Entry level
Agency • Digital Media
The Role
Supports integrated brand marketing and PR campaigns for consumer brands. Responsibilities include building media and influencer lists, crafting pitches, conducting media outreach and coverage research, tracking creator and campaign metrics, coordinating meetings and deliveries, managing client reports, and supporting events and mailers.
Summary Generated by Built In

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We are a collaborative mid-sized agency with an immediate opportunity for an Account Coordinator to join our growing FAM team!


ACCOUNT COORDINATOR, Brand Marketing Group

The ever-growing Brand Marketing team team has immediate openings for an entry-level role: Account Coordinator, focusing, in part, on food, fitness and CPG brands.


The AC is the backbone of a successful account team, helping to keep us organized and informed, while also assisting with the execution of integrated communications campaigns. You’ll work on 2-3 consumer brands, focusing on PR programs that include earned media storytelling, influencer programming, and bold creative platforms.


Media Relations

  • Capture the attention of earned media by building media lists using resources such as Cision and Muckrack
  • Help craft pitches 
  • Monitor for client, competitor and industry coverage
  • Conduct in depth media research and manual audits of media coverage; synthesize and recap findings for teams
  • Conduct media outreach and secure coverage
  • Begin to form relationships with key media contacts

Influencer Programming

  • Build influencer rosters
  • Support content review process
  • Collect and report back-end creator metrics
  • Pitch influencers on earned coverage

 

Project Management

  • Serve as coordinator of your team, schedule internal/client calls
  • Set call agendas and share comprehensive recaps
  • Organize client folders and databases on a regular basis
  • Oversee brand samples and track inventory (if applicable)
  • Coordinate deliveries to media and influencers
  • Coordinate team/client meeting details (check in, meals, etc.)
  • Support client events and mailers

Measurement & Merchandising

  • Manage media coverage reports and tracking documents
  • Provide ongoing monitoring for client and competitor coverage
  • Own ongoing client reports (e.g., weekly, monthly, quarterly, yearly, etc.) and trackers, keeping them updated and accurate
  • Support programmatic reports (e.g., event recap, mailer recap, influencer campaign recap, etc.)

QUALIFICATIONS

  • Bachelor’s degree or equivalent
  • 0-1 years of experience (internships included)
  • Strong writing and verbal communication skills
  • Team player demonstrating a positive and flexible attitude
  • Proactive, vocal and curious mindset
  • Ability to work independently and collaboratively in a team environment
  • Ability to multitask and meet deadlines in a fast paced environment
  • Strong attention to detail
  • On the pulse of pop culture, trends, entertainment, and news

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

  • A bold workplace that’s alive with courage, ideas, respect and humanity
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
  • SALARY: $45,000-48,000

 

Location: New York office

Our Flexible Work Policy:

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event. 

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

 


Skills Required

  • Bachelor's degree or equivalent
  • 0-1 years of experience, including internships
  • Strong writing and verbal communication skills
  • Team-oriented attitude with flexibility
  • Proactive, vocal, and curious mindset
  • Ability to work independently and collaboratively
  • Ability to multitask and meet deadlines in a fast-paced environment
  • Strong attention to detail
  • Awareness of pop culture, trends, entertainment, and news
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, New York
357 Employees
Year Founded: 1984

What We Do

Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.

Similar Jobs

Hybrid
New York, NY, USA
205000 Employees
185K-300K Annually

Comcast Logo Comcast

Senior Software Engineer

Digital Media • Information Technology • News + Entertainment
Remote or Hybrid
New York, NY, USA
115000 Employees
148K-222K Annually

Comcast Logo Comcast

Software Engineer

Digital Media • Information Technology • News + Entertainment
Hybrid
New York, NY, USA
115000 Employees
125K-188K Annually

Cox Enterprises Logo Cox Enterprises

Sales Strategy & Enablement Director

Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Remote or Hybrid
United States
30000 Employees
135K-225K Annually

Similar Companies Hiring

Hedra Thumbnail
Software • News + Entertainment • Marketing Tech • Generative AI • Enterprise Web • Digital Media • Consumer Web
San Francisco, CA
14 Employees
Bankrate Thumbnail
Artificial Intelligence • Consumer Web • Digital Media • Fintech • Marketing Tech • Software • Financial Services
US
160 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account