Account Based Marketing Manager

Posted 14 Days Ago
Easy Apply
Be an Early Applicant
New York, NY
In-Office
115K-130K Annually
Mid level
Artificial Intelligence
The Role
The ABM Manager will design and execute multi-channel marketing campaigns, collaborate with Sales and Marketing teams, and track performance metrics.
Summary Generated by Built In

Welcome to the video-first world

From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work. If you’re reading this and nodding, check out our brand video.

Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale—until now…

Meet Synthesia

We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s, and more. Read stories from happy customers and what 1,200+ people say on G2.

In 2023, we were one of 7 European companies to reach unicorn status. In February 2024, G2 named us as the fastest growing company in the world. In 2025 we announced our series D funding. In total we’ve raised over $330M in funding from top-tier investors, including NEA, Atlassian Ventures, WiL, PSP Growth, and existing investors such as Accel, Nvidia, Kleiner Perkins, GV and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.

We’re seeking an experienced Account-Based Marketing (ABM) Manager to develop and execute targeted marketing programs that drive engagement and pipeline growth across our target accounts.

Reporting to and working closely with the Head of Field Marketing, this role is integral to aligning marketing and sales efforts for our most important prospects. You’ll partner with sales, regional field marketing managers, digital, email, and the broader marketing team to activate account-based campaigns in key markets, ensuring programs are strategically aligned and regionally relevant.

You’ll be responsible for building scalable ABM frameworks, managing cross-functional collaboration, and delivering measurable impact across high-value accounts.

The Role:

  • Design and execute multi-channel ABM campaigns and playbooks focused on acquiring net new strategic accounts.
  • Partner with Sales to identify, prioritize, and target accounts with the highest revenue potential.
  • Collaborate closely with the Head of Field Marketing and Regional Field Marketing Managers to align ABM initiatives with regional priorities and global strategy.
  • Work cross-functionally with Digital, Product Marketing, Email, and Content teams to create personalized campaigns. 
  • Track and report performance metrics including engagement, pipeline creation, and ROI.
  • Build and maintain a scalable ABM playbook to share best practices across regions.

Essential Skills and Experience:

  • 4-6 years of experience in B2B marketing, with at least 2 years in account-based marketing.
  • Proven ability to drive pipeline growth from net new strategic accounts.
  • Strong collaboration skills and experience working with Sales and Field Marketing teams.
  • Analytical and data-driven, with a track record of measuring and optimizing campaign performance.
  • Proficient in CRM and marketing automation tools (Salesforce, HubSpot, or similar).
  • Excellent communication and project management skills.
  • Experience in SaaS or AI technology environments.
  • Familiarity with enterprise-level sales cycles and buying processes.
The good stuff...

In addition to being a part of a great team, working in a fun and innovative environment, we offer:

  • A competitive salary + stock options in our fast-growing Series D startup
  • Hybrid working environment for NY based employees
  • 100% Medical, Dental & Vision
  • 401k Plan
  • Paid parental leave
  • 25 days of annual leave + Public holidays + paid sick leave
  • Fun culture with regular socials
  • A generous referral scheme
  • A brand new computer + monitor

Location: New York City

Salary: $115,000 - $130,000. The final compensation package will be determined based on your experience, qualifications, and location.

Top Skills

Ai Technology
CRM
Hubspot
Marketing Automation
SaaS
Salesforce
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: London
428 Employees
Year Founded: 2017

What We Do

Synthesia is the #1 rated AI video communications platform. Thousands of companies use it to create videos in 140 languages, saving up to 80% of their time and budget. 👉 Trusted by Zoom, Xerox, Teleperformance, Amazon and mor

Similar Jobs

Informa Logo Informa

Marketing Manager

Artificial Intelligence • Information Technology • Business Intelligence
In-Office
New York, NY, USA
3741 Employees
120K-140K Annually

Accommodations Plus International Logo Accommodations Plus International

Marketing Manager

Information Technology • Travel
In-Office
Melville, NY, USA
308 Employees
120K-150K Annually

Optimum Logo Optimum

Integrated Communication Manager

AdTech • Digital Media • Internet of Things • Marketing Tech • Mobile • Retail • Software
Hybrid
New York, NY, USA
9000 Employees
103K-169K Annually

Optimum Logo Optimum

Site Reliability Engineer

AdTech • Digital Media • Internet of Things • Marketing Tech • Mobile • Retail • Software
Hybrid
Bethpage, NY, USA
9000 Employees
84K-137K Annually

Similar Companies Hiring

LayerOne Thumbnail
Software • Information Technology • Artificial Intelligence
New York, NY
15 Employees
Scotch Thumbnail
Software • Retail • Payments • Fintech • eCommerce • Artificial Intelligence • Analytics
US
25 Employees
Idler Thumbnail
Artificial Intelligence
San Francisco, California
6 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account