Karla Otto is a globally recognized public relations and communications agency, founded in 1982, with offices in 15 key cities across the UK, EMEA, US, and Asia. With a strong presence in fashion capitals such as Milan, London, Paris, and New York, the agency has built a reputation for representing some of the most prestigious names in fashion, beauty, and lifestyle.
In 2017, Karla Otto merged with K2 to form THE INDEPENDENTS, a global marketing, design, and communications group. This collective brings together industry leaders who share a commitment to innovation, excellence, and thoughtful collaboration across the luxury and lifestyle sectors.
At Karla Otto, our team of expert strategists, designers, planners and publicists are dedicated to delivering exceptional results and establishing long-term partnerships with our clients. We are passionate about the world of fashion, beauty, and luxury, with everyone bringing their unique expertise and insights to the table. We are driven by a shared commitment to excellence and a deep understanding of the ever-evolving industry landscape.
To help support our future growth as an agency, we are looking for an Account Assistant, Lifestyle to join our team based in our New York office.
Key Responsibilities
Client services
Prepare agendas, meeting minutes and media updates for client calls
Collaborate with the account team to identify opportunities to increase product/brand visibility.
Aid in the development and execution of PR campaigns, including product launches, events and media activations
Coverage & reporting
Compile and review editorial clippings to clients
Monitoring and sharing coverage across print, online and social media with clients
Compile client reports on a weekly, monthly and quarterly basis that highlight success or opportunities against the agreed key performance indicators for individual clients
Events
Build and cultivate relationships with members of press by supporting with showroom appointments, events, and press meetings.
Managing the guest list for events,
Provide essential support at events, with projects and shows including evening/weekend support as required.
Managing guest list for events, sending/tracking RSVP’s and producing post event recaps for both internal teams and clients
Business requirements
Keeps up to date with developments in the media, staying on top of industry trends and competitors.
Updating and maintaining contact database and industry moves
Ad hoc administrative tasks across the communications department.
Key Attributes
Experience as public relations and/or communications, marketing intern.
Interest in home and product design, interior design/architecture, culture, arts, fashion, hospitality and lifestyle and can talk confidently and make suggestions about how these elements can be used to enhance our clients offering
Strong communication skills (both written and oral), research, and organization skills
Ability to work under pressure, to meet deadlines and prioritize in a fast paced environment
Confidence to make suggestions, bring ideas to the wider team that focuses on client experience and work as part of a team.
You have experience in monitoring and tracking global media coverage and utilizing tools to measure impact and report back to the business
Positive attitude to challenging situations and a willingness to go above and beyond the call of duty in order to complete a project accurately and on time
Highly motivated and enthusiastic
Strong work ethic
Must be efficient in Outlook, Excel, and PowerPoint
What We Offer
Medical, Dental, and Vision plans
401K Employer Match program
Commuter Benefits
Paid Time Off including Vacation Days, Personal Days, Sick Days, and additional Comp Days
Company-wide closure last week of the year
10 Federal Holidays Observed
Salary Range: $42,000-$44,000
At Karla Otto, we are always looking for personalities with positive charisma who are enthusiastic, self-motivated, and have a keen sense of aesthetics.
Karla Otto embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Karla Otto provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression.
We aspire to have a diverse and inclusive workplace and strongly encourage qualified applicants from a wide range of backgrounds to apply and join our team!
Skills Required
- Experience in public relations, communications, or marketing, including internship experience
- Interest in home and product design, interior design and architecture, culture, arts, fashion, hospitality, and lifestyle
- Strong written and verbal communication skills
- Strong research and organizational skills
- Ability to work under pressure, meet deadlines, and prioritize in a fast-paced environment
- Ability to make suggestions and work collaboratively as part of a team
- Experience monitoring and tracking global media coverage and using tools to measure impact and report results
- Positive attitude and willingness to provide additional support to complete projects accurately and on time
- High motivation and enthusiasm
- Strong work ethic
- Proficiency with Outlook, Excel, and PowerPoint
What We Do
The Independents is a global marketing, design, and communications group serving leaders across the luxury and lifestyle sectors. It brings together specialized creative partners and combines innovation, culture, technology, and collaborative expertise to develop results-driven solutions for ambitious brands. Its capabilities span brand experience, strategy, design, production, and communications, helping clients build distinctive identities and connect more effectively with audiences worldwide.
