ABM Marketing Manager

| Durham, NC, USA
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What You'll Do

You will support the planning, execution, and optimization of account-based programs across several main segments within Avalara. You will manage impactful ABM programs, with guidance from experienced leaders and Avalara subject matter experts to ensure our targeting is optimized, our important channels are leveraged and every effort drives measurable results. You will be an individual contributor in this position with no direct reports.

C2C is not available for this role. You will remain 100% remote within the US. #LI-remote

  • Work with fellow team members to support the execution of our ABM strategy, from data collection & analysis on target accounts to measuring marketing tactics for effectiveness and optimization opportunities.
  • Collaborate closely with key stakeholders across demand generation, revenue operations, marketing operations, sales, content, design, and analytics to create effective ABM programs while ensuring they are well-aligned with broader marketing and go-to-market initiatives.
  • Work with sales leadership to ensure reps are supported as they outbound to target accounts, accounts are handed off smoothly and worked to our shared expectations, and programs are communicated and enabled clearly to key sales teams.
  • Measurement is critical to everything we do. You'll work with ABM leadership, marketing operations & analytics teams to ensure we have proper visibility on all ABM metrics.

What You'll Need to be Successful

  • You have 5+ years marketing experience, preferably in ABM or demand generation at a high growth technology company.
  • Excellent project management, organizational, and multitasking skills. There will always be many initiatives going on at once, many of which you'll be the driver of. You'll work cross-functionally to make sure important projects are completed on time and accomplished at a high standard.
  • You enjoy using your marketing experience and analytics skills to determine any absence of data.
  • You excel in communicating across numerous teams and platforms.

About the Team

You will bring your passion for B2B marketing and collaborating with Sales to a role where you see the direct impact of your efforts every day. You'll be reporting to the Director of ABM and Direct Mail.

About Avalara

We're Avalara. We're defining the relationship between tax and tech.

We've already built an industry-leading cloud compliance platform, processing nearly 40 billion customer API calls and over 5 million tax returns a year.

Last year, we became a billion-dollar business , and our tribe expanded by a cool thousand people - there's nearly 5,000 of us now. Our growth is real, and we're not slowing down - not until we've achieved our mission - to be part of every transaction in the world.

We're bright, innovative and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we've designed, that empowers our people to win. Ownership and achievement go hand in hand here. We instill passion in our people through the trust we place in them.

We've been different from day one. Join us, and your career will be too.

EEO Statement

We're an Equal Opportunity Employer. Supporting diversity and inclusion is a cornerstone of our company - we don't want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.

More Information on Avalara
Avalara operates in the Software industry. The company is located in Seattle, WA, McMinnville, OR, Paso Robles, CA, Centennial, CO, Durham, NC and New York, NY. Avalara was founded in 2004. It has 3262 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Dental insurance, Vision insurance, Health insurance, 401(K) and Employee stock purchase plan. To see all 14 open jobs at Avalara, click here.
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