Armis, the cyber exposure management & security company, protects the entire attack surface and manages an organization’s cyber risk exposure in real time. In a rapidly evolving, perimeter-less world, Armis ensures that organizations continuously see, protect and manage all critical assets - from the ground to the cloud. Armis secures Fortune 100, 200 and 500 companies as well as national governments, state and local entities to help keep critical infrastructure, economies and society stay safe and secure 24/7.
Armis is a privately held company headquartered in California.
The role:
We are seeking a results-driven B2B SaaS / cybersecurity ABM (Account-Based Marketing) Manager to lead and execute targeted marketing strategies that drive engagement, pipeline and revenue within some of our key accounts in North America. This role requires a strategic thinker with expertise in account-based marketing, B2B SaaS / cybersecurity, and data-driven decision-making.
What you will do:
- Collaborate with the ABM Lead to develop and refine a targeted ABM strategy and plan, focusing on engaging and driving growth within key strategic accounts.
- Develop and execute comprehensive ABM campaigns tailored to high-value accounts, leveraging personalized content, messaging, and multi-channel strategies.
- Partner with sales and other customer focused teams to create in-depth account profiles, align objectives, and drive account-based initiatives that increase conversion rates and revenue.
- Analyse account insights, intent data, and engagement metrics to optimize campaign effectiveness and ROI.
- Collaborate with internal teams and external agencies to produce personalised account-specific messaging, content and other demand generation assets.
- Deep understanding of go-to-market channels (including digital and paid media) to activate effective and highly targeted customer specific campaigns and nurture programs.
- Manage ABM tools and technologies to execute and track campaign performance, ensuring alignment with broader marketing goals.
- Stay up-to-date with ABM trends and best practices, continuously refining strategies to maximize impact.
What we expect:
- 5+ years of experience in account-based marketing or B2B demand generation, ideally in the SaaS industry.
- Proficiency in ABM platforms (e.g. 6sense), CRM tools (e.g., Salesforce, Marketo) and reporting capabilities (Demo).
- Strong collaboration and communication skills to effectively work with sales, marketing, external agencies and other relevant cross-functional teams.
- Analytical mindset with the ability to translate data into actionable strategies.
- Proven success in driving measurable business outcomes through ABM initiatives and programs.
- Marketing / Business degree or similar.
Why Join Us?
- Be part of a new dynamic, growth-focused team shaping the future of ABM at Armis.
- Enjoy a collaborative environment that values creativity and innovation.
- Competitive salary, benefits, and opportunities for professional growth.
We know there is a lot to consider when applying for a new job, and quite often job descriptions provide a lot of detail for candidates… but here at Armis, we strongly encourage you to try to avoid the confidence gap. We don’t expect you to meet each of the listed requirements perfectly to be considered for any of our roles.
Salary range guidance for this position is: $140,000-160,000 per year.
The salary range listed does not include other forms of compensation or benefits (e.g. i.e. bonuses, commissions, stocks, health insurance benefits, etc.) offered to candidates. Visit our careers site for more information on benefits at Armis.
The choices you make in your career journey matter. You want to do interesting work in an important field while also having time to live your life, which is why we place so much value in your life-work balance. Armis sets you up for success with comprehensive health benefits, discretionary time off, paid holidays including monthly me days, and a highly inclusive and diverse workplace. Put your unique experiences and perspective to work in an environment where they will enable you to thrive, grow, and live your life with integrity.
Armis is proud to be an equal opportunity employer. We never discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, marital status or any other legally protected (or not) status. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization.
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Top Skills
What We Do
Armis is the first agentless, enterprise-class security platform to address the new threat landscape of unmanaged and IoT devices. Fortune 1000 companies trust our unique out-of-band sensing technology to discover and analyze all managed, unmanaged, and IoT devices—from traditional devices like laptops and smartphones to new unmanaged smart devices like smart TVs, webcams, printers, HVAC systems, industrial robots, medical devices and more. Armis discovers devices on and off the network, continuously analyzes endpoint behavior to identify risks and attacks, and protects critical information and systems by identifying suspicious or malicious devices and quarantining them. Armis is a privately held company and headquartered in Palo Alto, California.
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