ZOE Benefits Overview

Own ZOE’s Australian market entry and growth strategy, including partnerships, local brand positioning, PR, media relations, and commercial campaigns. Build the Australian press office, pitch national stories, secure media coverage, adapt global science and product launches, and measure traffic, sign-ups, conversions, and brand growth. Collaborate asynchronously with UK and US teams while developing a repeatable growth and communications playbook for Australia and future APAC expansion.

Create, film, edit, write, and publish short-form social content across major platforms. Manage London-based shoots, adapt content for different channels, produce reactive content within 24–48 hours, maintain content workflows, and collaborate with marketing, creative, PR, product, experts, and the Social Media Manager to improve performance and grow social channels.