Teams at YouGov

Leads client-facing custom market research projects in the financial services sector, managing studies from proposal development and survey design through fieldwork, data processing, analysis, reporting, and presentation. Oversees timelines, client communications, cross-functional teams, and project outcomes while troubleshooting operational issues. Requires strong quantitative research expertise, advanced marketing science knowledge, survey programming understanding, report-writing ability, and vendor-side experience.

Leads YouGov’s UK Sport division, overseeing commercial growth, sales strategy, client servicing, team performance, contract negotiations, and delivery quality. Builds relationships across the UK sports sector, manages a team of 20+ employees, develops syndicated and custom research opportunities, supports marketing and thought leadership, and partners with Product and Data teams to improve sector offerings, workflows, integrations, and client deliverables.

Manages client accounts to achieve revenue, retention, cross-selling, and upselling targets. Develops account plans, expands executive stakeholder relationships, sells subscription and data products, conducts business reviews, re-engages dormant clients, maintains pipeline and forecasts, and ensures CRM accuracy. Collaborates with internal teams to deliver strong client experiences and commercial outcomes.