Teams at Welch Equipment Company

Leads growth of the allied equipment portfolio through sales strategy, team leadership, supplier management, customer development, pricing, and partnership across engineering and operations. Oversees sales targets, profitability, pipeline development, negotiations, product integration, proposals, and customer relationships. Serves as a subject matter expert for allied material-handling solutions, including conveyors, racking, mezzanines, safety equipment, and automation components. Travel is required as needed.

Generates new customer leads through cold calling and warm outreach, builds sales pipelines in CRM systems, and creates interest in material handling products and solutions. Collaborates with marketing, sales, and sales operations teams on campaigns, lead quality, reporting, and close-rate analysis. Tracks opportunities using CRM processes and value-selling methodologies while meeting sales goals and quotas.

Leads enterprise-wide continuous improvement strategy, Lean initiatives, Kaizen culture, and operational excellence programs. Partners with executives and cross-functional teams to eliminate waste, optimize processes, improve performance, and sustain standardized practices. Develops dashboards and operating reviews, coaches leaders, facilitates workshops, coordinates training, and tracks measurable gains in productivity, quality, cost, customer satisfaction, and profitability.