Teams at Weezie Towels

Own Weezie’s organic social strategy across Instagram, YouTube, TikTok, Pinterest, and Facebook. Define channel plans, content calendars, success metrics, trends, and video strategy; direct social contributors and partner with Creative and Growth on content and paid-social alignment. Lead performance reporting, experimentation, and audience growth while shaping founders’ social presence and maintaining the brand’s luxury lifestyle voice.

Leads Weezie’s customer experience team, resolves escalations, manages Gorgias and CX processes, analyzes customer feedback and performance metrics, and turns insights into improvements across products, website, marketing, merchandising, and fulfillment. Manages two CX Associates, oversees quality, staffing forecasts, surveys, NPS, and customer listening programs, while driving consistent service and root-cause resolution.

Own and grow a portfolio of national retail partners, driving distribution, sell-through, forecasts, and account-level strategy. Lead onboarding, EDI compliance, order flow, and cross-functional execution. Represent the brand at trade events, analyze inventory and performance, negotiate account terms, and scale dropship/marketplace channels to meet revenue and margin KPIs.