Teams at WBEZ Chicago

Leads Chicago Public Media’s audience growth and member acquisition strategy across digital, audio, on-air, paid media, and emerging platforms. Owns the journey from audience awareness through first membership transaction, optimizing conversion, CPA, LTV, registration, and acquisition revenue. Develops testing, forecasting, attribution, messaging, and channel strategies while partnering cross-functionally with Product, Marketing, Insights, Editorial, Development, and Lifecycle teams. Manages the growth team, vendors, budgets, reporting standards, and performance accountability.

Leads enterprise lifecycle and retention strategy across brands, platforms, and audience segments. Owns segmentation, cohort modeling, churn reduction, sustainer conversion, renewal, upgrades, reactivation, messaging, experimentation, KPIs, and lifetime value optimization. Partners cross-functionally with Product, Marketing, Insights, Development, Editorial, Revenue Operations, and technology teams while managing and developing lifecycle staff.

Operates broadcast consoles, executes programming logs, records and edits audio, uploads programming, and supports live, prerecorded, and automated radio content. Monitors transmitter equipment for FCC compliance and troubleshoots audio systems in studio, remote broadcast, and event environments. The role requires radio production experience, proficiency with broadcast equipment and audio editing software, flexibility for varied shifts and weekends, and the ability to work independently in a fast-paced, interruption-heavy environment.