Teams at Vi Living

Develops brand awareness, qualified leads, and occupancy through digital and print campaigns, content, social media, events, public relations, and community outreach. Partners with sales teams, leadership, advertising agencies, referral sources, and media outlets to support lead nurturing and conversion. Maintains consistent brand messaging, tracks campaign and occupancy metrics, manages promotional materials, and serves as a community brand ambassador.

Manages marketing and sales activities for an assisted living and memory care community, including lead distribution, visitor support, marketing events, sales documentation, occupancy coordination, reporting, Salesforce maintenance, budgeting, newsletters, closing, and move-in processes. Collaborates with community leadership, health services, residents, future residents, vendors, and internal departments while supporting marketing plans and maintaining office operations.

Leads regional marketing, sales, brand positioning, occupancy, and revenue strategies for senior living communities. Partners with operations and community leadership to execute marketing plans, guide sales teams, manage budgets, improve occupancy, train staff, support recruiting and performance management, and deliver data-driven results. Represents the organization with owners and boards and participates in corporate events. Travel is required 75–100%.