Vi Living
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Provides direct nursing care to senior living residents, assists with activities of daily living, monitors medical and behavioral changes, develops and reassesses care plans, administers care under physician orders, coordinates services, and supervises resident assistants. The role also requires emergency availability, accurate reporting, and adherence to nursing standards and hospitality-focused service expectations.
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Executes marketing campaigns across digital, social, email, and traditional channels. Creates content and collateral, manages social media and email marketing, maintains CRM campaign data, coordinates agencies and vendors, trains users on marketing tools, and reports on performance metrics. Supports project timelines, stakeholder communication, brand consistency, video and photo shoots, lead generation, and customer engagement initiatives.
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Leads sales and marketing strategy for a senior living community, driving occupancy, revenue, referrals, and prospect conversion. Responsibilities include managing the sales pipeline in Salesforce, conducting tours, developing local marketing plans, overseeing digital and print campaigns, hosting community events, building referral relationships, supervising marketing staff, presenting performance reports, and ensuring ethical, compliant sales practices.
