Teams at VeSync

Leads the pre-launch growth marketing function for a consumer wellness membership ecosystem. Owns acquisition strategy, channel mix, CAC, payback, lifecycle retention, site conversion, creative testing, measurement, and LTV economics. Builds the growth team and operating model, manages agency and cross-functional partnerships, directs the martech and measurement stack, and develops acquisition programs from zero amid evolving brand positioning and claims.

Leads Graphic Design and Visual Design teams delivering packaging, e-commerce, retail, web, and digital creative for product launches. Responsibilities include team development, hiring, creative quality reviews, resource planning, AI-enabled workflow implementation, freelancer and agency management, asset library administration, and performance tracking. The role partners across Creative, Product, Retail, and Project Management to improve launch delivery, brand consistency, design efficiency, and in-market performance.

Manage social media strategy, brand voice, content creation, scheduling, community engagement, social listening, trend monitoring, and brand advocacy across multiple platforms. Create and adapt graphics, videos, live broadcasts, stories, and other content formats. Monitor performance metrics, sentiment, engagement, reach, click-through rates, and follower growth, then prepare reports and optimize strategy. Collaborate with design, marketing, and global teams while responding to comments and messages.