Teams at Valsea

Lead end-to-end AI transformation: map workflows, prioritize use cases by ROI, build prototypes to production, establish governance, drive adoption, and measure impact across business functions.

Manage and publish content across multiple casino brands: upload/remove banners, create landing pages and lobbies, update web content, document processes, ensure brand/regulatory compliance, and coordinate with Content, Design and Development to implement CMS fixes and campaign rollouts.

Partner with Marketing to perform deep analytical evaluation of acquisition campaigns and player behaviour. Design post-mortems, measure incremental lift and ROI, apply statistical frameworks, segment users, build Looker dashboards, and translate findings into actionable recommendations to optimise marketing investment and product strategy.