Townsquare Ignite Benefits Overview

Manage high-value digital advertising accounts as the primary client-facing strategic partner. Lead client calls, present campaign performance, recommend optimizations and expansion opportunities, oversee pre-launch targeting and setup, coordinate with buying and creative teams, translate analytics into actionable insights, and support renewals, retention, upsells, and reduced cancellations.

The Digital Campaign Manager supports the vertical sales team by managing campaign execution, optimizations, and providing industry-specific insights to improve performance and client outcomes.

Manage design, launch, optimization, and reporting of digital campaigns; coach sales on messaging and targeting; approve proposals; coordinate creative, pixels, KPIs, and insertion orders; act as liaison between local markets, centralized buying, client services, and analytics to reduce cancellations and drive revenue.