Teams at Tourlane

Own and optimize paid acquisition across search, social, and emerging performance channels. Build testing roadmaps, analyze full-funnel customer journeys, improve landing-page and conversion performance, and translate data into growth decisions. Manage agencies and freelancers, collaborate with Data, Product, Creative, and Content teams, and drive CAC, ROAS, conversion rate, lead quality, and revenue improvements across international markets.

Owns high-impact strategy and transformation projects, prepares executive and board materials, leads strategic reviews, tracks OKRs, manages customer metrics including NPS, and translates data into decisions. The role partners cross-functionally with commercial, product, technology, operations, and finance teams to drive execution and company-wide priorities in a scale-up environment.