Teams at Terracotta

Lead reformulations, size extensions, and core innovation initiatives for global skincare portfolio. Manage cross-functional projects from concept to commercialization, ensure regulatory compliance, analyze product and financial performance, and leverage digital/AI tools to improve workflows and decision-making.

Manage Dermalogica PRO advocate community end-to-end: source and onboard professional skincare creators, run gifting and seeding logistics, execute community campaigns, track performance against Earned Media Value (EMV), maintain advocate records and tiers, and analyze data to optimize outreach and engagement.

Build and maintain marketing data pipelines and integrations across paid media, CRM, and on-site analytics. Ensure data quality, governance, and accurate tag/pixel implementation (GTM, server-side). Support audience activation, attribution, and reporting to drive ecommerce performance and enable marketing teams to act on trusted data.