Teams at tastylive

Responsible for day-to-day website management and driving organic growth through SEO and generative search optimization (GEO). Tasks include keyword research, technical SEO audits, Core Web Vitals monitoring, structured data and hreflang implementation, content optimization, backlink monitoring, and coordinating with developers and CRO leads to improve search visibility and site performance.

Lead organic acquisition for tastytrade.com and the app through SEO, GEO/AI search optimization, and ASO. Set KPI frameworks, build reporting dashboards, manage and mentor the organic team, partner with Product/Engineering/Content/Compliance, and convert organic insights into site and content improvements that drive measurable traffic, rankings, and business outcomes.

Process new brokerage account applications and maintenance, verify identity and documentation for CIP/AML compliance, provide customer support via chat/email/phone, document interactions in Salesforce, escalate suspicious activity, and contribute to process improvements while developing toward approver-level responsibilities.