Surge Strategies

Often, small- and mid-sized organizations don’t yet have the in-house go-to-market power they need to get the impact their investors are looking for — which they often expect should happen overnight. If you are in hyper-growth with a new round of investment, pivoting to a new business model, repositioning for competitive advantage or planning for an equity event, you don’t have the time or resources to ramp a traditional marketing and sales models. Yet, exactly when you need high-caliber strategic marketing and GTM strategy is also when it may be out of reach. You don’t need big and heavy, you need fast and light.